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I’m a multidisciplinary digital marketing and creative director with 11 years of experience blending social media strategy, content production, SEO/AI SEO, and performance marketing into one coordinated, data-driven workflow. I’ve led multi-channel campaigns across Instagram, YouTube Shorts, TikTok, LinkedIn, and additional community touchpoints—building repeatable processes that scale reach, engagement, and lead generation. I also bring a strong creative foundation from commercial filmmaking, photography, and brand identity work, which helps me translate marketing goals into story-driven concepts and high-performing assets. I’m hands-on with AI-assisted marketing workflows (GEO/AEO and content/optimization tooling), enjoy building internal systems and dashboards to keep teams aligned, and speak Indonesian natively, with professional English and German—so I can collaborate effectively across regions and cultures.…I’m a multidisciplinary digital marketing and creative director with 11 years of experience blending social media strategy, content production, SEO/AI SEO, and performance marketing into one coordinated, data-driven workflow. I’ve led multi-channel campaigns across Instagram, YouTube Shorts, TikTok, LinkedIn, and additional community touchpoints—building repeatable processes that scale reach, engagement, and lead generation. I also bring a strong creative foundation from commercial filmmaking, photography, and brand identity work, which helps me translate marketing goals into story-driven concepts and high-performing assets. I’m hands-on with AI-assisted marketing workflows (GEO/AEO and content/optimization tooling), enjoy building internal systems and dashboards to keep teams aligned, and speak Indonesian natively, with professional English and German—so I can collaborate effectively across regions and cultures.

Argatyana Unggul Wibawa

Creative Director, Social Media Manager, Digital Marketer

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I’m a multidisciplinary digital marketing and creative director with 11 years of experience blending social media strategy, content production, SEO/AI SEO, and performance marketing into one coordinated, data-driven workflow. I’ve led multi-channel campaigns across Instagram, YouTube Shorts, TikTok, LinkedIn, and additional community touchpoints—building repeatable processes that scale reach, engagement, and lead generation. I also bring a strong creative foundation from commercial filmmaking, photography, and brand identity work, which helps me translate marketing goals into story-driven concepts and high-performing assets. I’m hands-on with AI-assisted marketing workflows (GEO/AEO and content/optimization tooling), enjoy building internal systems and dashboards to keep teams aligned, and speak Indonesian natively, with professional English and German—so I can collaborate effectively across regions and cultures.…I’m a multidisciplinary digital marketing and creative director with 11 years of experience blending social media strategy, content production, SEO/AI SEO, and performance marketing into one coordinated, data-driven workflow. I’ve led multi-channel campaigns across Instagram, YouTube Shorts, TikTok, LinkedIn, and additional community touchpoints—building repeatable processes that scale reach, engagement, and lead generation. I also bring a strong creative foundation from commercial filmmaking, photography, and brand identity work, which helps me translate marketing goals into story-driven concepts and high-performing assets. I’m hands-on with AI-assisted marketing workflows (GEO/AEO and content/optimization tooling), enjoy building internal systems and dashboards to keep teams aligned, and speak Indonesian natively, with professional English and German—so I can collaborate effectively across regions and cultures.

Available to hire

I’m a multidisciplinary digital marketing and creative director with 11 years of experience blending social media strategy, content production, SEO/AI SEO, and performance marketing into one coordinated, data-driven workflow. I’ve led multi-channel campaigns across Instagram, YouTube Shorts, TikTok, LinkedIn, and additional community touchpoints—building repeatable processes that scale reach, engagement, and lead generation.

I also bring a strong creative foundation from commercial filmmaking, photography, and brand identity work, which helps me translate marketing goals into story-driven concepts and high-performing assets. I’m hands-on with AI-assisted marketing workflows (GEO/AEO and content/optimization tooling), enjoy building internal systems and dashboards to keep teams aligned, and speak Indonesian natively, with professional English and German—so I can collaborate effectively across regions and cultures.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Indonesian

Fluent

English

Advanced

German

Advanced

Work Experience

Marketing Coordinator (Social Media, Content Manager, SEO & AI SEO) at Planville GmbH (Remote)

May 1, 2025 - August 31, 2026

Coordinated an Asana-based operating system across seven marketing functions (Social Media, Graphic Design, Video, Data Analytics, Performance Marketing, Website & SEO, Offline Marketing). Led a five-platform social media strategy reaching 11.18M+ impressions and 26.15K interactions across 1,506 posts, including a regulatory-newsjacking approach tied to German solar and energy policy. Improved organic social performance (e.g., Instagram follower growth +19.11% in 90 days; strong non-follower Reels reach and engagement). Built/owned AI-assisted internal tools (news engine, editorial calendar sync, leads dashboard, and Meta ad monitoring dashboards). Expanded SEO via organic keyword growth to 98 total (+42 in 3 months), gained Google AI Overview citations (38) plus visibility across ChatGPT/Perplexity/Gemini, and supported Meta Ads operations for lead generation and recruitment programs with €18,000/month and €5,000/month spend.

Co-Founder, Creative Director at Saujana Project Creative Agency Indonesia

October 1, 2020 - Present

Co-founded and led a creative agency providing brand strategy, content production, commercial filmmaking, and digital marketing for local and international clients. Set creative direction and visual identity across projects (from brief to final delivery), overseeing concept, art direction, and production. Managed multidisciplinary teams (designers, videographers, editors, and copywriters) and handled client relationships, translating business objectives into measurable outcomes while ensuring delivery on time and within budget.

Commercial Filmmaker, Photographer, Creative Director (Freelance) at Freelance

January 1, 2015 - Present

Delivered end-to-end commercial filmmaking, photography, and creative direction—from concept and on-set direction to post-production—across brand, agency, and private client projects. Focused on producing story-driven, visually consistent deliverables aligned to client goals and timelines.