I’m Ian Smith, a marketing copywriter and content IT consultant with over 10 years of experience creating search-focused content, landing pages, and digital ads. My work blends SEO, market research, and content strategy across self-publishing, B2B technology, and international retail, helping brands earn visibility and drive the right conversions. I can use use AI tools alongside SEO software (including Surfer SEO) to turn content requests into structured, performance-ready programs—covering everything from awareness through conversion. Most recently, I’ve supported client-facing content and handled hands-on troubleshooting and event tech coordination, while also maintaining web and domain operations.

Ian Smith

I’m Ian Smith, a marketing copywriter and content IT consultant with over 10 years of experience creating search-focused content, landing pages, and digital ads. My work blends SEO, market research, and content strategy across self-publishing, B2B technology, and international retail, helping brands earn visibility and drive the right conversions. I can use use AI tools alongside SEO software (including Surfer SEO) to turn content requests into structured, performance-ready programs—covering everything from awareness through conversion. Most recently, I’ve supported client-facing content and handled hands-on troubleshooting and event tech coordination, while also maintaining web and domain operations.

Available to hire

I’m Ian Smith, a marketing copywriter and content IT consultant with over 10 years of experience creating search-focused content, landing pages, and digital ads. My work blends SEO, market research, and content strategy across self-publishing, B2B technology, and international retail, helping brands earn visibility and drive the right conversions.

I can use use AI tools alongside SEO software (including Surfer SEO) to turn content requests into structured, performance-ready programs—covering everything from awareness through conversion. Most recently, I’ve supported client-facing content and handled hands-on troubleshooting and event tech coordination, while also maintaining web and domain operations.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Marketing Content & IT Consultant at DesignLife
June 1, 2026 - Present
Edited and improved public-facing content to drive engagement and encourage contact for a licensed life-coach personal consultation and workshop facilitation. Troubleshot minor IT issues by integrating unfamiliar technology, fixing technical problems, and managing event technology. Also administered GoDaddy accounts and services.
Marketing Copywriter at Pronto Marketing Group
August 1, 2023 - December 1, 2025
Owned end-to-end content delivery for clients across multiple industries, primarily US-based IT clients, writing and editing homepage, service, and landing pages as a connected conversion path rather than standalone assets. Combined Surfer SEO with generative AI tools to implement SEO strategy across a diverse client portfolio, improving search performance and placement. Produced quarterly blog content cycles (planning, client approval, and production) tailored to each client’s specifications and brand voice.
Marketing Copywriter at Author Solutions Incorporated (Philippines)
April 1, 2015 - September 1, 2020
Produced multi-channel marketing content—including responsive search ads, banner ads, and product pages—for a global self-publishing leader. Partnered with independent authors to create personalized print blogs and author interviews, turning individual author stories into ongoing content. Authored educational content on publishing tips, genre breakdowns, and character studies to build a resource library for the author community. Managed social media presence across multiple imprints, converting engagement into qualified leads while handling customer inquiries directly.

Education

Graduate Studies at UNC-Greensboro
January 1, 2011 - January 1, 2014
B.A. at Guilford College
January 1, 2011 - May 1, 2011

Qualifications

AI Automation with Claude
July 1, 2026 - September 3, 2026
Google IT Support Professional Certificate
June 1, 2026 - September 3, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Retail