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I’m a B2B SaaS SEO, AEO, and G EO-focused Content Marketing Manager with 6+ years of experience building content strategies and leading content teams to drive measurable organic growth. I specialize in SEO/AEO/GE O visibility, AI/LLM search presence, and turning keyword and Search Console insights into content that ranks and converts. I’ve led multi-channel content distribution across websites, LinkedIn, and video/web assets, while improving SERP positions, organic traffic value, and lead flow. Alongside hands-on work in content, on-page improvements, and analytics, I’ve also built AI-search visibility workflows that support brand mentions and citations—so qualified leads keep coming from both traditional search and emerging AI discovery.…I’m a B2B SaaS SEO, AEO, and G EO-focused Content Marketing Manager with 6+ years of experience building content strategies and leading content teams to drive measurable organic growth. I specialize in SEO/AEO/GE O visibility, AI/LLM search presence, and turning keyword and Search Console insights into content that ranks and converts. I’ve led multi-channel content distribution across websites, LinkedIn, and video/web assets, while improving SERP positions, organic traffic value, and lead flow. Alongside hands-on work in content, on-page improvements, and analytics, I’ve also built AI-search visibility workflows that support brand mentions and citations—so qualified leads keep coming from both traditional search and emerging AI discovery.

Sanjna Lal

SEO Expert, Content Strategist, Marketing Strategist, +2

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I’m a B2B SaaS SEO, AEO, and G EO-focused Content Marketing Manager with 6+ years of experience building content strategies and leading content teams to drive measurable organic growth. I specialize in SEO/AEO/GE O visibility, AI/LLM search presence, and turning keyword and Search Console insights into content that ranks and converts. I’ve led multi-channel content distribution across websites, LinkedIn, and video/web assets, while improving SERP positions, organic traffic value, and lead flow. Alongside hands-on work in content, on-page improvements, and analytics, I’ve also built AI-search visibility workflows that support brand mentions and citations—so qualified leads keep coming from both traditional search and emerging AI discovery.…I’m a B2B SaaS SEO, AEO, and G EO-focused Content Marketing Manager with 6+ years of experience building content strategies and leading content teams to drive measurable organic growth. I specialize in SEO/AEO/GE O visibility, AI/LLM search presence, and turning keyword and Search Console insights into content that ranks and converts. I’ve led multi-channel content distribution across websites, LinkedIn, and video/web assets, while improving SERP positions, organic traffic value, and lead flow. Alongside hands-on work in content, on-page improvements, and analytics, I’ve also built AI-search visibility workflows that support brand mentions and citations—so qualified leads keep coming from both traditional search and emerging AI discovery.

Available to hire

I’m a B2B SaaS SEO, AEO, and G EO-focused Content Marketing Manager with 6+ years of experience building content strategies and leading content teams to drive measurable organic growth. I specialize in SEO/AEO/GE O visibility, AI/LLM search presence, and turning keyword and Search Console insights into content that ranks and converts.

I’ve led multi-channel content distribution across websites, LinkedIn, and video/web assets, while improving SERP positions, organic traffic value, and lead flow. Alongside hands-on work in content, on-page improvements, and analytics, I’ve also built AI-search visibility workflows that support brand mentions and citations—so qualified leads keep coming from both traditional search and emerging AI discovery.

Skills

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Intermediate

Work Experience

Content Manager / Content Marketing Lead (as listed: RevvGrowth) at RevvGrowth | Chennai, India

February 1, 2026 - August 1, 2026

Managed a content team of 4 writers delivering ~20 blog posts per month. Launched and executed content marketing strategy including blog planning, frameworks, and strategic content development. Drove measurable organic results including 20,000+ clicks and 25,000+ new users from Google Organic each quarter and used Search Console insights to target optimization opportunities. Improved SERP performance by identifying high-value topics and boosting average SERP positions (noted improvement from ~#50 to ~#1-10). Supported conversion outcomes through website content ownership and on-page/on-site improvements, including high-intent service and landing pages aligned with organic visibility.

Content Manager at RevVgrouwth | RevvGrowth

February 1, 2026 - August 1, 2026

Managed a team of 4 writers, consistently delivering ~20 blogs per month. Launched and executed content marketing strategy including blog planning frameworks, editorial processes, and strategic content development. Achieved strong organic performance (20,000+ clicks and 25,000+ new users from Google Organic each quarter) and built ~500+ blog pages through keyword research and optimization, with a portion ranking in top SERP positions. Improved organic traffic value and developed website features and comparison/commercial pages to drive paid installs, maintaining measurable SEO impact and supporting demand generation.

Content Marketing Manager at AdNabu | Bangalore

April 1, 2023 - December 1, 2025

Led B2B SaaS content marketing with a strong focus on SEO/AEO/GE O. Managed content pipelines from keyword research and briefs to publishing and optimization using Ahrefs, Google Search Console, and Looker Studio/GA-style reporting. Achieved quarterly goals including 20,000+ clicks and 25,000+ new users from Google Organic; improved rankings via high-value topics and Search Console-driven optimization. Increased organic traffic value from ~$2,000 to ~$18,000 (Ahrefs-based). Built website features and comparison pages that supported Google Ads, averaging >150 monthly installs. Increased top-5 SERP shares and improved average SERP positions from ~#50 toward top 1-10 for key content. Collaborated on multi-channel content distribution (website, social, newsletters, webinars) and supported lead generation through landing pages and organic conversion optimization.

Content Marketing Manager at AD Nabu | ProfileSoftwares

April 1, 2023 - December 1, 2025

Managed end-to-end B2B SaaS content marketing covering content strategy, SEO/AEO/AI visibility, website optimization, and multi-channel distribution. Led and coordinated a content team and production process using Ahrefs, Google Search Console, Google Analytics, and Cloud/WP tools, focusing on ranking improvements and organic growth. Delivered quarterly results including consistent click and new user growth from Google Organic, improved SERP positions (including movement from ~50 to top positions), and increased organic traffic value. Developed high-intent comparison pages and features that supported Google Ads acquisition, alongside conversion-focused service and landing pages.

Content Marketer (as listed: Salesy and y / Marketing roles) at Sa le sh a nd y | Ahmedabad, India

January 1, 2021 - January 1, 2023

Developed SEO-based content for a digital platform, including website pages, blog posts, case studies, ebooks, and social media/email assets. Created an SEO-driven content calendar to boost engagement and wrote conversion-focused copy. Conducted customer interviews to translate pain points into content aligned with ideal customer profiles. Produced 300+ content assets and contributed to lead-generation and conversion efforts through bottom-of-funnel blogs and email/video/script collaborations.

Content Marketer (Team Lead) at Saeshali Ahmedabad

January 1, 2021 - January 1, 2023

Developed original SEO-based content for digital platforms including website pages, blog posts, case studies, e-books, social media posts, and drip emails. Created and managed a social media content calendar that boosted engagement by 50% across platforms. Wrote SEO-driven copies, optimized content for audience engagement, and supported conversions. Conducted customer interviews to craft pain-point-aligned content for ideal customer profiles. Produced 300+ content pieces (technical blogs, newsletters, social posts, email masterclasses, video scripts, and guest posts) and created an authored cold email masterclass (including concept, scripting, production coordination, and editing), contributing to strong YouTube view growth. Worked on bottom-of-funnel blogs to increase sign-ups, and acquired high-quality backlinks to drive referral traffic growth.

Content Writer (Team Lead) at Te lebu Communications | Hyderabad, India

January 1, 2020 - January 1, 2021

Created original SEO-based content for digital platforms including website pages, blog posts, case studies, ebooks, social media posts, and drip/email campaigns. Built and optimized a social media content calendar to increase engagement by ~50% across platforms. Wrote SEO-driven copy to engage target audiences and drive conversions, and conducted customer interviews to develop tailored case study narratives. Produced 300+ content pieces including technical blogs, newsletters, social posts, cold email masterclasses/copy, video scripts, and guest posts. Secured ~20,000 YouTube views through successful video content and supported bottom-of-funnel blog initiatives that increased sign-ups and improved conversion rates. Earned high-quality backlinks contributing to ~60% referral traffic growth.

Content Writer / Team Lead (as listed) at JomCUT | Johor Bahru, MY

November 1, 2018 - April 1, 2020

Directed SEO/AEO/GEO and owned content strategy and editorial workflows, including keyword research, content briefs, reviews, optimization, performance tracking, and training. Built an AI-search presence for RevvGrowth across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews, with strong visibility of targeted content in AI outputs and high prompt-priority impact. Owned website content and conversion optimization by redesigning homepage and launching high-intent service/landing pages to increase organic visibility and inbound lead flow. Managed LinkedIn Pulse content and broader LinkedIn content strategy across SEO/AEO/GE O and AI search. Expanded content across Instagram, YouTube, newsletters, and webinars including YouTube video scripting/recording coordination and editing collaboration. Created SEO/AEO/GE O-driven client case studies and success stories supporting link building, internal linking, and content optimization. Reported 1,400+ Google-ranking keywords and 10+ in

Content Writer | Content Marketing (Team Lead) at Telebu Communications

November 1, 2018 - January 1, 2020

Owned SEO/AEO/GEO and content strategy for inbound growth, reversing declining organic performance and driving 300%+ organic traffic growth with 1,400+ Google-ranking keywords. Developed and optimized web/social/email content and led content writing processes including keyword research, briefs, editorial reviews, optimization, performance tracking, and training. Generated 10+ inbound leads per month and supported organic pipeline through integrated SEO, website, social, and demand generation initiatives. Built RevvGrowth’s AI-search presence across multiple AI platforms/LLMs and optimized content for AI discovery and mentions.