I’m Malak Seoudy, a British-Egyptian Graphic Design Communication graduate from the University of the Arts London (Chelsea), with a strong focus on branding, visual identity, and research-led concept development. I enjoy building narratives through typography and audience/cultural analysis, and I like translating ideas into clear systems—whether that’s a brand identity, an editorial concept, or a product-focused UX direction. Alongside branding, I’m growing my practice in editorial design, photography, and UX/UI, including app prototyping and digital experiences that respond to cultural context. I’ve also worked across freelance and hospitality settings, sharpening my ability to collaborate, iterate quickly, and deliver polished outcomes—from logos and sticker concepts to culturally driven identity systems and sustainable packaging concepts.…I’m Malak Seoudy, a British-Egyptian Graphic Design Communication graduate from the University of the Arts London (Chelsea), with a strong focus on branding, visual identity, and research-led concept development. I enjoy building narratives through typography and audience/cultural analysis, and I like translating ideas into clear systems—whether that’s a brand identity, an editorial concept, or a product-focused UX direction. Alongside branding, I’m growing my practice in editorial design, photography, and UX/UI, including app prototyping and digital experiences that respond to cultural context. I’ve also worked across freelance and hospitality settings, sharpening my ability to collaborate, iterate quickly, and deliver polished outcomes—from logos and sticker concepts to culturally driven identity systems and sustainable packaging concepts.WWWW…