I’m Natasha Rhoda, a creative thinker and detail-driven copywriter and content creator based in Cape Town. I’ve built my experience across internal communications, digital and social content, and brand storytelling—writing copy for everything from HR content and internal magazines to website, radio, and paid media assets. Through my roles at Capitec Bank, I’ve supported campaign messaging and collaborated with designers to deliver timely, high-quality communications. I’m also passionate about learning and improving, using tools like ChatGPT, Claude, Figma, and Microsoft Office to streamline work and strengthen ideas—while staying organised, critical in my thinking, and focused on delivering meaningful results.

Natasha Rhoda

I’m Natasha Rhoda, a creative thinker and detail-driven copywriter and content creator based in Cape Town. I’ve built my experience across internal communications, digital and social content, and brand storytelling—writing copy for everything from HR content and internal magazines to website, radio, and paid media assets. Through my roles at Capitec Bank, I’ve supported campaign messaging and collaborated with designers to deliver timely, high-quality communications. I’m also passionate about learning and improving, using tools like ChatGPT, Claude, Figma, and Microsoft Office to streamline work and strengthen ideas—while staying organised, critical in my thinking, and focused on delivering meaningful results.

Available to hire

I’m Natasha Rhoda, a creative thinker and detail-driven copywriter and content creator based in Cape Town. I’ve built my experience across internal communications, digital and social content, and brand storytelling—writing copy for everything from HR content and internal magazines to website, radio, and paid media assets.

Through my roles at Capitec Bank, I’ve supported campaign messaging and collaborated with designers to deliver timely, high-quality communications. I’m also passionate about learning and improving, using tools like ChatGPT, Claude, Figma, and Microsoft Office to streamline work and strengthen ideas—while staying organised, critical in my thinking, and focused on delivering meaningful results.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Concept Team Copywriter (appointed in the concept team) at Capitec Bank
February 1, 2026 - Present
Worked in the concept team and contributed to overarching strategy, positioning, and messaging frameworks for campaigns. Wrote copy for paid media assets across multiple platforms, including PMAx, Demand Gen, UAC, Pinterest, Facebook, Instagram, TikTok, and programmatic placements. Collaborated with designers to meet stakeholder deadlines.
Capitec Bank (internship/role stated in resume) at Capitec Bank
January 1, 2026 - Present
Held additional experience at Capitec Bank during the period leading up to the detailed internship role; the resume text includes overlapping Capitec-related work, but dates and responsibilities are not fully separable from the extracted text.
Marketing/Content Intern / Internal Writer at Capitec Bank
February 1, 2025 - January 31, 2026
Assisted with monthly reporting, meeting coordination, and presentation creation. Worked on Capitec’s first fashion design competition “Behind the Seams,” from concept to execution—supporting copywriting and internal communications to inspire students across South Africa and help reimagine the branch uniform. Created content for social media and digital communications, and wrote copy for internal channels including the internal magazine, HR content, internal events, and employee stories. Produced copy for website, radio, and print materials, while also completing Powerskills/Work Readiness training with Kickstart, covering personal branding, presentation skills, and critical thinking.
Copywriter at Corners to Ne Performance Solutions
January 1, 2025 - October 1, 2025
Supported performance/creative solutions work as a copywriter during the start of the listed employment history. Specific responsibilities beyond the title are not clearly stated in the resume text.

Education

National Senior Certificate at The South African education institution is not specified
January 1, 2015 - January 1, 2019
HIE-Vega (IE-Vega) / course or programme (field not specified) at HIE-Vega
January 1, 2019 - January 1, 2022

Qualifications

Bursary/qualification (Core Banking and Financial Services L4 is noted, institution not specified)
January 1, 2022 - January 1, 2023
National Senior Certificate
January 11, 2030 - September 4, 2026
Copy/Work Readiness training: Powerskills / Work Readiness (Kickstart)
January 1, 2025 - December 31, 2025
Core Banking and Financial Services L4
January 11, 2030 - September 4, 2026

Industry Experience

Financial Services, Education, Media & Entertainment, Professional Services