I’m Santhosh Anandan, a graphic designer and e-commerce visual strategist with 2+ years of experience creating high-converting catalog visuals for marketplaces like Amazon and Flipkart. I specialize in brand & catalog design, hero images, infographics, comparison charts, and A+/enhanced brand content—bringing a clear, organized visual system to every listing so customers can instantly understand the product. My background as an Assistant Director in film strongly shapes how I think about visuals—storytelling, composition, and continuity. At American Traveller, I led end-to-end marketplace visual design and also directed product/lifestyle video content, contributing to a 70% increase in profit by aligning catalog design, video creatives, and brand consistency across marketplace and D2C channels.…

SANthOSH ANANDAN

I’m Santhosh Anandan, a graphic designer and e-commerce visual strategist with 2+ years of experience creating high-converting catalog visuals for marketplaces like Amazon and Flipkart. I specialize in brand & catalog design, hero images, infographics, comparison charts, and A+/enhanced brand content—bringing a clear, organized visual system to every listing so customers can instantly understand the product. My background as an Assistant Director in film strongly shapes how I think about visuals—storytelling, composition, and continuity. At American Traveller, I led end-to-end marketplace visual design and also directed product/lifestyle video content, contributing to a 70% increase in profit by aligning catalog design, video creatives, and brand consistency across marketplace and D2C channels.…

Available to hire

I’m Santhosh Anandan, a graphic designer and e-commerce visual strategist with 2+ years of experience creating high-converting catalog visuals for marketplaces like Amazon and Flipkart. I specialize in brand & catalog design, hero images, infographics, comparison charts, and A+/enhanced brand content—bringing a clear, organized visual system to every listing so customers can instantly understand the product.

My background as an Assistant Director in film strongly shapes how I think about visuals—storytelling, composition, and continuity. At American Traveller, I led end-to-end marketplace visual design and also directed product/lifestyle video content, contributing to a 70% increase in profit by aligning catalog design, video creatives, and brand consistency across marketplace and D2C channels.

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Language

English
Intermediate
Tamil
Advanced

Work Experience

Lead Graphic Designer & Videographer at American Traveller
August 1, 2025 - Present
Led end-to-end visual design for the brand’s marketplace presence on Amazon and Flipkart, owning hero images, infographics, comparison charts, and A+/enhanced brand content. Re-engineered the product catalog design system in Photoshop/Illustrator by standardizing templates for listing images, lifestyle shots, and size/spec charts to meet compliance and improve scroll-stopping quality. Directed, shot, and edited product and lifestyle videos for listing pages and ad creatives using Premiere Pro and After Effects, supporting higher click-through and add-to-cart performance. Drove a 70% increase in profit by aligning catalog visuals, video content, and brand consistency across marketplace and D2C channels. Mentored a design team and built repeatable workflows for catalog production at scale.
Assistant Director – Kumarasambhavam (Feature Film) at Venus Infotainment
June 1, 2024 - October 1, 2025
Translated scripts and storyboards into on-screen shots and supported the director with framing, composition, and continuity decisions. Coordinated across art, camera, and production departments to maintain visual and stylistic consistency throughout the shoot. Worked closely with the production pipeline to keep narrative intent aligned with execution.
Assistant Director at Venus Infotainment (Kumarasambhavam – Feature Film)
June 1, 2024 - October 1, 2025
Translated scripts and storyboards into on-screen shots, partnering closely with the director on framing, composition, and continuity. Coordinated between art, camera, and production departments to maintain consistent visual and stylistic execution across the film.
Drone Pilot – DAAS Project (Internship) at Schnell Informatics Pvt. Ltd.
August 1, 2023 - December 1, 2023
Operated DGCA-certified drone systems to capture aerial imagery and video for a Drone-as-a-Service (DAAS) mapping and survey project across varied terrain in Uttarakhand. Planned flight paths under time and weather constraints and captured usable data for survey work. Earned a DGCA-approved Remote Pilot Certificate covering small, medium, and large category operations as part of the engagement.
Drone Pilot (Internship) – DAAS Project at Schnell Informatics Pvt. Ltd.
August 1, 2023 - December 1, 2023
Operated DGCA-certified drone systems to capture aerial imagery and video for a Drone-as-a-Service mapping and survey project across varied terrain in Uttarakhand. Planned flight paths under time and weather constraints and worked within certification requirements as part of the engagement.

Education

Bachelor of Visual Arts (BVA) – Animation and Visual Effects (B+) at Tamil Nadu Government M.G.R. Film and Television Institute
July 1, 2019 - July 1, 2023
Bachelor of Visual Arts (BVA) – Animation and Visual Effects (B+) at Tamil Nadu Government M.G.R. Film and Television Institute
July 1, 2019 - July 1, 2023

Qualifications

Certificate Program in Applied Journalism (Grade: C) — Loyola College, TN
January 1, 2025 - August 1, 2025
DGCA-Approved Remote Pilot Certificate (Small, Medium, Large)
January 11, 2030 - September 7, 2026
Certificate Program in Applied Journalism (Grade: C)
January 1, 2025 - August 1, 2025
DGCA-Approved Remote Pilot Certificate (Small, Medium, Large)
January 11, 2030 - September 7, 2026

Industry Experience

Retail, Media & Entertainment, Education, Computers & Electronics, Travel & Hospitality