Available to hire
I’m Greeshma Raghavendra, a Senior UX/UI Designer with 9+ years of experience designing human-centered experiences for web and mobile—ranging from open-source initiatives to complex enterprise platforms. I focus on turning ambiguous requirements into clear, scalable user journeys by combining strong UX research, information architecture, and accessible interface design.
I’m also a proactive advocate for using AI and Generative AI in design workflows to improve efficiency, ideation, content quality, and validation. With deep expertise in ADA/WCAG and Section 508 accessibility, plus hands-on collaboration with Product, Engineering, Business, and QA across Agile SDLC, I aim to deliver production-ready designs that help users succeed—especially in regulated and high-stakes environments.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Sr. UX/UI Designer at Innovecture LLC
May 1, 2023 - December 1, 2025Led end-to-end UX design for Marsh’s next-generation Cyber Insurance and Claims Analytics suite. Owned UX strategy, information architecture, dashboard prioritization, and complex workflows for brokers and enterprise users. Translated insights from interviews, usability testing, product analytics, and business objectives into AI-enhanced experience roadmaps and design recommendations. Collaborated with Product, Engineering, and Business stakeholders to convert ambiguous requirements into scalable solutions, creating wireframes and high-fidelity prototypes for validation across desktop, iOS, and Android. Migrated the team from Sketch to Figma and co-built a global design system to improve reuse, consistency, accessibility, and delivery speed. Ensured responsive design and ADA/WCAG compliance, and mentored junior designers within Agile delivery cycles.
Sr. UX/UI Designer at Marsh
May 1, 2023 - December 1, 2025Led end-to-end UX design for Marsh’s next-gen Cyber Insurance and Claims Analytics suite, creating dashboards, reports, information architecture, process flows, journey maps, and complex broker/business workflows. Designed GenAI-powered experiences, including conversational chatbots and AI-driven document extraction models, applying GenAI UX principles to balance automation with user control. Co-built and scaled a team-wide Figma design system during a migration from Sketch to Figma, improving component reuse and delivery efficiency. Streamlined broker workflows to help users complete tasks faster and increased report usage by 15%. Collaborated across product, engineering, and business stakeholders in Agile/Scrum and mentored junior designers and supported onboarding for the offshore team.
Sr. UX/UI Designer at TechFabric
August 1, 2020 - January 1, 2023Partnered with SWBC, AZPartsMaster, and AmTab to define design language, UI frameworks, and design system standards. Produced wireframes, visual designs, icons/illustrations, and interactive prototypes using user-centered methods and validated feedback. Established and evolved style standards, component libraries, reusable patterns, and UX-related user stories aligned to business goals. Worked in Agile SDLC with Product and Engineering using Jira/Wrike/Monday and supported design-to-development handoff. Continuously improved experiences using analytics and usability testing, and optimized UI elements such as CTAs, banners, and navigation patterns for performance and usability.
Sr. Product Designer at TechFabric (Client: SWBC, AZPartsmasters, AmTab)
August 1, 2020 - January 1, 2023Designed and delivered a modern single-page auto-insurance workflow for SWBC’s banking portal, replacing legacy experiences with a low-friction flow and reducing user effort. Owned and maintained the Zeroheight design system to ensure consistency, scalability, and clarity across product definitions. Conducted user research and usability/empathy studies to identify pain points and iterate based on feedback and data. Delivered UX/UI redesigns for AmTab’s B2B platform, modernizing an outdated interface into a more intuitive experience. Revamped AZPartsmaster’s e-commerce site, reducing reliance on customer support and simplifying online ordering, contributing to over $2M in increased revenue.
UX/UI Designer at TriWest HealthCare Alliance
January 1, 2020 - August 1, 2020Redesigned and optimized the Veteran Portal by simplifying flows and improving accessibility to meet Section 508/WCAG compliance standards. Partnered with engineering and QA to ensure accessible, high-quality delivery. Redesigned the organization’s website, increasing traffic and achieving a 10% conversion-rate improvement. Presented design concepts, prototypes, and decisions to technical and non-technical stakeholders and incorporated feedback through iterative design reviews.
UX/UI Designer at Clairvoyant LLC
March 1, 2017 - May 1, 2019Supported teams working with clients including Grand Canyon University, Kogni, Amex, Shutterfly, and Booksavior. Improved web and mobile UI/content/interaction patterns in collaboration with principal UX designers. Conducted research and stayed current on UX/UI best practices, leveraging and enhancing existing design systems and component libraries. Created responsive experiences for iOS and Android, including wireframes, high-fidelity mockups, and interactive prototypes. Delivered UX improvements for the Grand Canyon University student portal, and led end-to-end UX for the Book Savior mobile app from discovery and interviews through visual design system creation. Coordinated with project management and offshore engineering partners for accurate, consistent implementation.
UX/UI Designer at Clairvoyant (EXL Group) (Client: Grand Canyon University, Booksavior)
March 1, 2017 - May 1, 2019Delivered UX improvements for the Grand Canyon University student portal, optimizing key flows and designing tailored experiences to improve outcomes for transfer students. Led end-to-end UX for the Book Savior mobile app—from discovery and user interviews to mapping user flows, facilitating whiteboard sessions, defining the visual design system, and delivering high-fidelity mobile UI. Collaborated with offshore development teams through detailed handoff assets and UX specifications to support consistent implementation. Also supported brand marketing content such as business cards, presentations, and conference marketing materials.
UX/UI Designer at Clairvoyant (EXL Group) (Client: Grand Canyon University) / Book Savior
March 1, 2017 - May 1, 2019Delivered UX improvements for the Grand Canyon University student portal, optimizing key flows and designing tailored solutions to improve the experience for transfer students. Led end-to-end discovery and research for the Book Savior mobile app, including user interviews, journey/user-flow mapping, whiteboard sessions, defining the visual design system, and delivering high-fidelity mobile UI. Collaborated with offshore development teams by handing off components, detailed assets, and UX specifications to ensure consistent implementation. Contributed to marketing collateral for the brand, including business cards, conference presentations, and swag.
Graphic Designer at Assa Abloy
March 1, 2015 - November 1, 2016Maintained and updated website portals, including content mapping, image management, and backend coordination for accuracy and usability. Edited and optimized visual assets (images, icons) across formats while meeting design, accessibility, and web standards. Supported Product and Marketing teams with data/content updates for digital assets and collaborated on requirements translation into page designs and administrative panels. Designed accessible and functional software interfaces to support internal workflows and client device management, and produced marketing collateral, packaging, brochures, and icons.
Graphic/ Web Designer at Assa Abloy
March 1, 2015 - November 1, 2016Managed and optimized website portals by leading content mapping, coordinating backend updates, and managing visual assets to maintain usability and alignment with business and user needs. Designed and delivered accessible digital assets, marketing collateral, packaging, and web interfaces using Photoshop and related tools, maintaining brand consistency and supporting web performance and accessibility requirements.
Education
Master of Science (iMSM) & Master of Business Administration (iMBA) at University of Illinois Urbana-Champaign
January 1, 2026 - September 22, 2026Bachelor of Design (BDes) at National Institute of Fashion Technology (NIFT), Chennai
August 1, 2010 - September 22, 2026Master of Science (iMSM) & Master of Business Administration (iMBA) at University of Illinois Urbana-Champaign
January 1, 2026 - September 22, 2026Bachelor of Design (BDes) at National Institute of Fashion Technology (NIFT)
August 1, 2010 - September 22, 2026Udemy Certification in UX Design at Udemy
March 1, 2017 - September 22, 2026Google Certification Certification in Introduction to AI at Google
December 1, 2025 - September 22, 2026Data Bricks Academy Accreditation - Generative AI Fundamentals at Data Bricks Academy
February 1, 2026 - September 22, 2026Master of Management (MSM) at University of Illinois Urbana Champagne (UIUC)
January 11, 2030 - September 22, 2026Bachelor of Design (B.Des) at National Institute of Fashion Technology (NIFT)
January 11, 2030 - September 22, 2026Master of Management (MSM) at University of Illinois Urbana Champaign (UIUC)
January 11, 2030 - September 22, 2026Bachelor of Design (B.Des) at National Institute of Fashion Technology (NIFT)
January 11, 2030 - September 22, 2026Qualifications
Udemy Certification in UX Design
March 1, 2017 - September 22, 2026Google Certification in Introduction to AI
December 1, 2025 - September 22, 2026Data Bricks Academy - Generative AI Fundamentals
February 1, 2026 - September 22, 2026Certification of UX Design (Udemy)
January 11, 2030 - September 22, 2026Introduction to AI (Google Certification)
January 11, 2030 - September 22, 2026Certification of UX Design (Udemy)
January 11, 2030 - September 22, 2026Introduction to AI (Google Certification)
January 11, 2030 - September 22, 2026Industry Experience
Education, Healthcare, Financial Services, Software & Internet, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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