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I’m a Toronto-based digital marketing professional with 5+ years of experience in advertising, specializing in digital marketing and social media strategy. I’ve led paid social campaigns on Meta and supported multi-platform content operations across Instagram, Facebook, and TikTok, helping brands grow visibility and audience engagement with consistent, on-brand execution. I’ve managed large-scale social publishing workflows for 25+ Instagram accounts and TikTok channels, coordinated marketing teams and troubleshoot operational challenges, and supported campaign performance through tools like Google Ads, SEO, Shopify marketing, and analytics platforms. I also bring hands-on content creation experience—planning, producing, and managing 350+ assets—so strategies translate smoothly into real results.…I’m a Toronto-based digital marketing professional with 5+ years of experience in advertising, specializing in digital marketing and social media strategy. I’ve led paid social campaigns on Meta and supported multi-platform content operations across Instagram, Facebook, and TikTok, helping brands grow visibility and audience engagement with consistent, on-brand execution. I’ve managed large-scale social publishing workflows for 25+ Instagram accounts and TikTok channels, coordinated marketing teams and troubleshoot operational challenges, and supported campaign performance through tools like Google Ads, SEO, Shopify marketing, and analytics platforms. I also bring hands-on content creation experience—planning, producing, and managing 350+ assets—so strategies translate smoothly into real results.

user1807334

Social Media Manager, Marketing Strategist, Digital Marketer, +1

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I’m a Toronto-based digital marketing professional with 5+ years of experience in advertising, specializing in digital marketing and social media strategy. I’ve led paid social campaigns on Meta and supported multi-platform content operations across Instagram, Facebook, and TikTok, helping brands grow visibility and audience engagement with consistent, on-brand execution. I’ve managed large-scale social publishing workflows for 25+ Instagram accounts and TikTok channels, coordinated marketing teams and troubleshoot operational challenges, and supported campaign performance through tools like Google Ads, SEO, Shopify marketing, and analytics platforms. I also bring hands-on content creation experience—planning, producing, and managing 350+ assets—so strategies translate smoothly into real results.…I’m a Toronto-based digital marketing professional with 5+ years of experience in advertising, specializing in digital marketing and social media strategy. I’ve led paid social campaigns on Meta and supported multi-platform content operations across Instagram, Facebook, and TikTok, helping brands grow visibility and audience engagement with consistent, on-brand execution. I’ve managed large-scale social publishing workflows for 25+ Instagram accounts and TikTok channels, coordinated marketing teams and troubleshoot operational challenges, and supported campaign performance through tools like Google Ads, SEO, Shopify marketing, and analytics platforms. I also bring hands-on content creation experience—planning, producing, and managing 350+ assets—so strategies translate smoothly into real results.

Available to hire

I’m a Toronto-based digital marketing professional with 5+ years of experience in advertising, specializing in digital marketing and social media strategy. I’ve led paid social campaigns on Meta and supported multi-platform content operations across Instagram, Facebook, and TikTok, helping brands grow visibility and audience engagement with consistent, on-brand execution.

I’ve managed large-scale social publishing workflows for 25+ Instagram accounts and TikTok channels, coordinated marketing teams and troubleshoot operational challenges, and supported campaign performance through tools like Google Ads, SEO, Shopify marketing, and analytics platforms. I also bring hands-on content creation experience—planning, producing, and managing 350+ assets—so strategies translate smoothly into real results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Social Media Manager at The Brand Power Company - Home Tester Club

July 1, 2026 - Present

Led paid social amplification in Meta with media budgets of $5K, supporting brand awareness campaigns for clients including Neutrogena, Nivea, L’Oréal Paris, Avene, and Garnier. Supported and guided 20 marketing coordinators to resolve high-impact platform and operational issues (Meta account recovery, TikTok verification, process guideline development, and paid asset presentations). Established and maintained social media best practices across 25+ Instagram accounts and 3 TikTok accounts, overseeing scheduling, publishing, community engagement, and organic growth.

Social Media Coordinator

November 1, 2024 - June 1, 2026

Grew audiences in Canada by 60%, in the US by 24%, in the UK by 10%, and in Australia by 10% (Jan 2025–Sep 2026) through consistent content strategy, community engagement, and campaign execution. Developed multi-market engagement strategies combining evergreen content, trends, community-led initiatives, and campaign-specific social activations to increase reach and brand visibility. Created and managed 350+ content assets across static posts, carousels, Stories, Reels, UGC, and TikTok using Adobe Premiere Pro, Photoshop, Canva, and platform-native tools.

Project Assistant at Provincial Government of Ontario - Ministry of Children, Community and Social Services

May 1, 2024 - September 1, 2024

Maintained schedules and deadlines by prioritizing tasks and working efficiently, ensuring timeliness while conducting data analysis for the target audience and contributing to higher customer satisfaction.

Marketing Lead at MiniScents.ca

March 1, 2024 - Present

Leveraged expertise in Google Ads, SEO, paid social advertising (Meta, TikTok, YouTube), strategic email marketing, and analytics (Google Analytics, Adobe Analytics) to drive customer awareness and increase service sales. Led marketing for an early-stage direct-to-consumer fragrance brand across social media, brand development, paid growth, and e-commerce. Managed Shopify e-commerce marketing and maintained consistent brand positioning across the customer journey to support retention and repeat purchases.