Francesco Calanca
I’m a native Italian writer and editor based in Modena, helping manufacturers and agencies export from Italy by turning complex product information into clear, buyer-friendly content.
About
I’m a native Italian writer and editor based in Modena, helping manufacturers and agencies export from Italy by turning complex product information into clear, buyer-friendly content. I work independently end to end—researching regulations and source material, drafting product sheets and technical data sheets, polishing copy, and preparing publish-ready formats.
I’m also experienced in multilingual web and trade-fair materials, writing in English and Italian (with professional working proficiency in German, French, and Spanish) while respecting each language’s typography and local conventions. My focus is accuracy, verification, and usability: I review what’s actually claimed in the sources, reduce errors from machine-generated text, and deliver structured content with on-page SEO foundations.
- Joined September 2026
Skills· 10
Languages
- ItalianFluent
- EnglishAdvanced
- GermanAdvanced
- FrenchAdvanced
- Spanish; CastilianAdvanced
Industry experience
- Manufacturing
- Media & Entertainment
- Retail
- Consumer Goods
- Professional Services
- Travel & Hospitality
- Education
- Software & Internet
More experts in Modena, Italy
Work experience
Writes product sheets, technical data sheets, company profiles, website pages, and trade-fair materials for manufacturers exporting from Italy, and Italian content for foreign companies selling into Italy. Designed the practice’s entry service: a structured assessment of published pages with ten observations, each quoting the original sentence, explaining how a native reader in that market receives it, and proposing prioritized rewrites. Typical turnaround is 48 hours. Maintains a working catalog of recurring machine-translation failures found on live company websites. Handles the full production chain alone: research, drafting, editing, layout, publication, and an additional revision round, sometimes across multiple concurrent assignments with their own deadlines.
Write product sheets, technical datasheets, company profiles, website pages, and trade-fair material for manufacturers exporting from Italy, and Italian content for foreign companies selling into Italy. Designed the practice’s entry service: a structured assessment of a company’s published pages with quotations and reader-market context, proposing a rewrite with priority weighting. Deliver turnaround in 48 hours; maintain a catalogue of recurring machine-translation failures found on live company websites. Handle the full production chain independently: research, drafting, editing, layout, publication, and a revision round. Manage multiple parallel assignments with individual deadlines.
Writes product sheets, technical datasheets, company profiles, website pages, and trade-fair material for manufacturers exporting from Italy, and creates Italian content for foreign companies selling into Italy. Designed an entry service: a structured assessment of a company’s published pages with ten observations, each quoting the exact sentence as published, explaining how a native reader from that market receives it, and prioritising recommended rewrite actions with weighting across the ten. Maintains a working catalogue of recurring machine-translation failures found on live company websites. Handles the full production chain alone, including research, drafting, editing, layout, publication, and the revision round after delivery, often across multiple parallel assignments with stated deadlines.
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