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I’m Mohammad Irshaid, a creative leader and art director with 15+ years of experience shaping brand identities and visual systems across Saudi Arabia. I specialize in translating strategy into strong visual experiences—guiding concept development, art direction, and end-to-end production for brand, marketing, events, and digital touchpoints. I enjoy leading multidisciplinary creative teams and staying hands-on through shoots, editing, approvals, and on-site execution. From major government and cultural programs to technology brands and high-profile events, I focus on quality, consistency, and storytelling that connects with audiences—while collaborating closely with stakeholders to deliver integrated campaigns and measurable creative impact.…I’m Mohammad Irshaid, a creative leader and art director with 15+ years of experience shaping brand identities and visual systems across Saudi Arabia. I specialize in translating strategy into strong visual experiences—guiding concept development, art direction, and end-to-end production for brand, marketing, events, and digital touchpoints. I enjoy leading multidisciplinary creative teams and staying hands-on through shoots, editing, approvals, and on-site execution. From major government and cultural programs to technology brands and high-profile events, I focus on quality, consistency, and storytelling that connects with audiences—while collaborating closely with stakeholders to deliver integrated campaigns and measurable creative impact.

Mohammad Irshaid

Art Director, Graphic Designer, Video Editor, +3

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I’m Mohammad Irshaid, a creative leader and art director with 15+ years of experience shaping brand identities and visual systems across Saudi Arabia. I specialize in translating strategy into strong visual experiences—guiding concept development, art direction, and end-to-end production for brand, marketing, events, and digital touchpoints. I enjoy leading multidisciplinary creative teams and staying hands-on through shoots, editing, approvals, and on-site execution. From major government and cultural programs to technology brands and high-profile events, I focus on quality, consistency, and storytelling that connects with audiences—while collaborating closely with stakeholders to deliver integrated campaigns and measurable creative impact.…I’m Mohammad Irshaid, a creative leader and art director with 15+ years of experience shaping brand identities and visual systems across Saudi Arabia. I specialize in translating strategy into strong visual experiences—guiding concept development, art direction, and end-to-end production for brand, marketing, events, and digital touchpoints. I enjoy leading multidisciplinary creative teams and staying hands-on through shoots, editing, approvals, and on-site execution. From major government and cultural programs to technology brands and high-profile events, I focus on quality, consistency, and storytelling that connects with audiences—while collaborating closely with stakeholders to deliver integrated campaigns and measurable creative impact.

Available to hire

I’m Mohammad Irshaid, a creative leader and art director with 15+ years of experience shaping brand identities and visual systems across Saudi Arabia. I specialize in translating strategy into strong visual experiences—guiding concept development, art direction, and end-to-end production for brand, marketing, events, and digital touchpoints.

I enjoy leading multidisciplinary creative teams and staying hands-on through shoots, editing, approvals, and on-site execution. From major government and cultural programs to technology brands and high-profile events, I focus on quality, consistency, and storytelling that connects with audiences—while collaborating closely with stakeholders to deliver integrated campaigns and measurable creative impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Arabic

Fluent

English

Advanced

Work Experience

Art Director at Burson (WPP)

June 1, 2023 - April 1, 2026

Spearheaded creative concept development with copywriters to deliver fully integrated campaigns across multiple channels for high-profile clients. Led brainstorming and idea generation aligned with client goals and market context while maintaining strong creative standards. Managed production end-to-end from pre-production through final delivery, including shoots, edits, and approvals. Developed sketches, storyboards, and visual mockups to guide the creative process, and supervised creative teams to maintain quality and consistency under tight deadlines. Worked across accounts such as AlUla Film, RCU, RCRC, Huawei, HONOR Mobile, Spotify, King Salman Park Foundation, Noor Riyadh, Tuwaiq Sculpture Symposium, ACWA Power, Schneider Electric, Cristiano Ronaldo, and ALAT.

Art Director at Maestro Group

June 1, 2023 - June 1, 2026

Spearheaded creative concept development with copywriters to deliver fully integrated campaigns across multiple channels under tight deadlines. Led brainstorming and idea generation aligned with client goals and market trends. Managed production end-to-end from pre-production to final delivery, overseeing shoots, edits, and approvals. Developed sketches, storyboards, and visual mockups to translate ideas into compelling visuals. Supervised creative teams on key accounts while maintaining quality, consistency, and creative excellence. Worked on campaigns for: AlUla Film, Royal Commission for AlUla (RCU), Royal Commission for Riyadh City (RCRC), Huawei, HONOR Mobile, Spotify, King Salman Park Foundation, Noor Riyadh, Tuwaiq Sculpture Symposium, ACWA Power, Schneider Electric, Cristiano Ronaldo, and ALAT.

Jr. Art Director at Burson (WPP)

June 1, 2018 - June 1, 2023

Led creative direction for major events including the 22nd Arabian Gulf Cup and Dirab Motor Park. Managed projects from initial concept and visual identity development through design asset production, video production, environmental design, and on-site execution. Delivered final post-event handovers and documentation, coordinating closely with event teams to ensure visuals and creative outputs matched the event experience.

Sr. Graphic Designer at Maestro Group

March 1, 2016 - June 1, 2018

Specialized in event-focused campaigns and visual identities, creating key visuals, branding, and marketing assets for major events. Contributed to video production and decorative/environmental design for immersive event experiences, coordinating closely with event planners and creative teams.

Art Director at GT CreativeHouse

April 1, 2014 - March 1, 2016

Led full creative direction for major events including the 22nd Arabian Gulf Cup and Dirab Motor Park. Owned the creative vision and visual identity workstream, covering design assets, video production, and environmental design. Managed projects from initial concept through production, on-site execution, post-event handovers, and documentation.

Mohammad Irsheid Art Director at GT CreativeHouse

April 1, 2014 - March 1, 2016

Provided senior creative design support, contributing to integrated campaigns and social strategies with a practical, team-oriented approach to creative execution.

Sr. Graphic Designer at GT CreativeHouse

May 1, 2012 - April 1, 2014

Advanced from core graphic design into broader creative execution across branding, campaigns, and production assignments, contributing to end-to-end visual deliverables and event-related creative work.

Sr. Graphic Designer at Mohammad Irsheid (role at Burson timeframe) / GT CreativeHouse (as listed)

May 1, 2012 - April 1, 2014

Built integrated campaigns and social strategies with strong execution. Balanced creative leadership with hands-on design work, supporting campaign development and delivery across brand and social touchpoints.

Graphic Designer at S.P.A. (Specialist Pioneers Agency)

April 1, 2011 - April 1, 2014

Grew from intern to graphic designer, focusing on branding and visual identity projects for government and private-sector clients. Produced brand-focused design deliverables and supported creative execution across multiple assignments.

Art Director | Sr. Graphic Designer at Riyadh, KSA (as listed)

April 1, 2011 - April 1, 2014

Specialized in branding and visual identity projects across multiple industries in both government and private sectors, progressing from intern to graphic designer and advancing to art direction responsibilities.