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Rona Raissa A. Gutierrez

Available to hire

I’m Rona Raissa A. Gutierrez, a client services, marketing & brand, and editorial professional with 15+ years of experience translating business goals into clear briefs, workflows, and high-quality output.

About

I’m Rona Raissa A. Gutierrez, a client services, marketing & brand, and editorial professional with 15+ years of experience translating business goals into clear briefs, workflows, and high-quality output. I’ve worked across project management, account leadership, business development, customer experience, and campaign support—partnering with cross-functional teams and stakeholders to deliver accurate, on-brand results in fast-moving environments.

  • 17 years' experience
  • Joined September 2026

Industry experience

  • Media & Entertainment
  • Healthcare
  • Telecommunications
  • Professional Services
  • Non-Profit Organization

Work experience· 12 roles

Co-Founder / Managing Partner / Producer · Barefoot Theatre Collaborative Inc.Mar 2022 – Present · 4 yrs 9 mos

Lead operational and financial management, including budgeting, fund flow, pricing, and day-to-day business operations. Establish and manage contracts, operational protocols, payment channels, ticketing platforms, inventory tracking, and customer support workflows. Coordinate production and business teams across multiple workstreams and deadlines while managing customer experience and external stakeholder relationships to ensure service quality.

Head of Business Development · rezonateSep 2020 – Dec 2022 · 2 yrs 4 mos

Support new business pitches and account wins through campaign strategy, planning, and client-focused positioning. Translate client goals into clear briefs and collaborate with marketing teams on priorities, timelines, and output quality. Strengthen client relationships and project alignment to ensure execution readiness across marketing engagements.

Programs Head · Performing Arts and Recreation Center FoundationJan 2020 – Jan 2020 · 1 mo
Freelance Copy Editor / Proofreader · Confidential Czech-Based Content AgencyJan 2020 – Present · 6 yrs 11 mos
Managing Director · BlackBox ProductionsJan 2019 – Jan 2021 · 2 yrs 1 mo
Freelance Copywriter / Marketing & Project Management Consultant · Digitas; BlackBox Collab; Flex Design Muscle; Havas Ortega; Rezonate; Chattrade Enterprises; Tipsy Tales ProductionsApr 2018 – Dec 2022 · 4 yrs 9 mos
Marketing & PR Associate · 9Works TheatricalJan 2014 – Jan 2015 · 1 yr 1 mo
Account Director → Business Unit Lead · Havas Ortega / Havas LifeNov 2013 – Mar 2018 · 4 yrs 5 mos

Education

Master in Counseling Psychology · Ateneo de Manila University2022 – 2026
Bachelor of Arts in Communication Arts · De La Salle University Manila2003 – 2008
Bachelor of Science in Marketing Management · De La Salle University Manila2003 – 2008
Verified International Academic Qualifications (Credential) · World Education Services (WES)2030 – 2026

Certifications and awards

Verified International Academic Qualifications (Credential ID: wes-17974331)2030 – 2026

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