I’m Anika Filosa, a digital and communication specialist focused on improving company websites, creating and optimizing marketing content, and turning analytics into actionable insights. I’ve worked with platforms like WordPress and Drupal-style workflows, managing site updates, product/news/project pages, landing pages, and supporting SEO to help brands stay visible and consistent online. In addition, I coordinate newsletter programs across internal departments and external agencies, build reporting based on Google Analytics, and support multi-team web projects across different sales channels. I also create social media content (static and animated), design materials for print, and help manage CRM-driven campaigns in Salesforce—bringing structure to workflows, automation, and project delivery.…

Anika Filosa

I’m Anika Filosa, a digital and communication specialist focused on improving company websites, creating and optimizing marketing content, and turning analytics into actionable insights. I’ve worked with platforms like WordPress and Drupal-style workflows, managing site updates, product/news/project pages, landing pages, and supporting SEO to help brands stay visible and consistent online. In addition, I coordinate newsletter programs across internal departments and external agencies, build reporting based on Google Analytics, and support multi-team web projects across different sales channels. I also create social media content (static and animated), design materials for print, and help manage CRM-driven campaigns in Salesforce—bringing structure to workflows, automation, and project delivery.…

Available to hire

I’m Anika Filosa, a digital and communication specialist focused on improving company websites, creating and optimizing marketing content, and turning analytics into actionable insights. I’ve worked with platforms like WordPress and Drupal-style workflows, managing site updates, product/news/project pages, landing pages, and supporting SEO to help brands stay visible and consistent online.

In addition, I coordinate newsletter programs across internal departments and external agencies, build reporting based on Google Analytics, and support multi-team web projects across different sales channels. I also create social media content (static and animated), design materials for print, and help manage CRM-driven campaigns in Salesforce—bringing structure to workflows, automation, and project delivery.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Italian
Fluent
English
Intermediate

Work Experience

Image & Communication specialist at MDF Italia | design furniture
July 3, 2017 - Present
Managed and updated company websites using WordPress and ExpressionEngine, including creation and updating of product pages, news, projects, landing pages, and more. Performed SEO optimization, designed and built newsletters on MailUp, and created reporting. Supported workflow management and basic automation. Produced and designed creative content for social networks and design portals (static and animated), and created graphic materials for print such as catalogues, leaflets, and advertising pages. Updated company price lists using PDSuite and coordinated internal resources and external suppliers for multiple projects. Also supported corporate events and professional photo shoots.
Digital specialist at Yves Rocher Italia | cosmetics
January 11, 2016 - June 30, 2017
Digital marketing and communication support for a cosmetics brand, contributing to online visibility and campaign execution. Focused on managing digital content and marketing activities, producing creative assets for web and social channels, and supporting reporting to track performance and improve communication effectiveness.
Graphic designer at Yes! Agency | graphic agency
November 1, 2015 - December 31, 2015
Graphic design work supporting client communications. Produced visual assets and layouts for marketing and communication materials, collaborating with the agency team to deliver design outputs aligned with client needs.
Promoter, Hostess
January 1, 2010 - January 1, 2015
Performed various roles during studies, including promoter/hostess activities across different assignments in the Cantù area.

Education

Digital Marketing at Google Digital Training
November 1, 2021 - November 1, 2021
Graphic Design Degree at ACME | Academy of Fine Arts and Media
November 1, 2015 - December 31, 2015
Painting & Decorative painting Diploma at Fausto Melotti | Higher Institute of Art
September 1, 2005 - July 1, 2010

Qualifications

Social Media Marketing
October 1, 2015 - October 1, 2015
Digital Marketing
November 1, 2021 - November 1, 2021
Adobe Illustrator
October 1, 2015 - October 1, 2015

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet

Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

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