With over four years of hands-on experience in marketing, content creation, social media management, digital campaigns, copywriting, and event marketing, I have developed a strong understanding of how to translate marketing objectives into engaging content and coordinated campaigns that connect with target audiences.
In my most recent role as a Marketing Executive at German Educare, I was responsible for planning and executing integrated marketing activities across social media, digital, email, website, print, and event channels. My experience involved developing content strategies and calendars, managing social media platforms, producing video content, writing website and campaign copy, managing WordPress content, and coordinating marketing materials for events and promotional activities. I also led the organisation’s TikTok growth initiative, managing the process from content ideation and scripting through production, publishing, and optimisation.
Beyond content creation, I have gained valuable experience in project coordination and stakeholder management. I have worked closely with internal teams, external partners, and other stakeholders to deliver campaigns, webinars, education fairs, orientation programmes, and promotional activities within set timelines. These experiences have strengthened my ability to manage multiple priorities, communicate effectively, and take ownership of projects from planning through execution.
My earlier experience as a Copywriter at SOCIO Intelligence further developed my skills in SEO, content research, digital marketing, and campaign copywriting for corporate and government-related clients. Combined with my Bachelor of Arts (Hons) in Mass Communication and Google Digital Marketing & E-Commerce certification, I believe I bring a strong combination of creative, digital, and communication skills to a marketing role.
While much of my professional experience has been within the education sector, my marketing responsibilities have been diverse and transferable across industries. I am particularly interested in opportunities where I can apply my experience in content and digital marketing while gaining broader exposure to areas such as consumer marketing, e-commerce, brand development, and customer engagement. I am eager to learn, take on new challenges, and contribute meaningfully to a team while continuing to grow as a marketing professional.
Skills
Experience Level
Language
Work Experience
Education
Qualifications
Industry Experience
Skills
Experience Level
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Kuala Lumpur today.