I’m Anil Aggarwal, a digital marketing professional with 10+ years of experience building and executing data-driven search and performance strategies that improve visibility, grow pipeline, and support revenue goals. I’ve led end-to-end efforts across SEO and paid media—planning campaigns, optimizing landing pages, managing tracking and reporting, and continuously refining keywords, content, and targeting to maximize ROI. I specialize in Search Engine Marketing (including Google Ads and other paid platforms), technical and content-focused SEO, lead generation, and marketing analytics. I also enjoy mentoring teams and collaborating cross-functionally with designers, developers, and content creators to deliver cohesive, measurable growth initiatives across industries—always with a strong focus on execution quality, results, and continuous learning.

Anil Aggarwal

I’m Anil Aggarwal, a digital marketing professional with 10+ years of experience building and executing data-driven search and performance strategies that improve visibility, grow pipeline, and support revenue goals. I’ve led end-to-end efforts across SEO and paid media—planning campaigns, optimizing landing pages, managing tracking and reporting, and continuously refining keywords, content, and targeting to maximize ROI. I specialize in Search Engine Marketing (including Google Ads and other paid platforms), technical and content-focused SEO, lead generation, and marketing analytics. I also enjoy mentoring teams and collaborating cross-functionally with designers, developers, and content creators to deliver cohesive, measurable growth initiatives across industries—always with a strong focus on execution quality, results, and continuous learning.

Available to hire

I’m Anil Aggarwal, a digital marketing professional with 10+ years of experience building and executing data-driven search and performance strategies that improve visibility, grow pipeline, and support revenue goals. I’ve led end-to-end efforts across SEO and paid media—planning campaigns, optimizing landing pages, managing tracking and reporting, and continuously refining keywords, content, and targeting to maximize ROI.

I specialize in Search Engine Marketing (including Google Ads and other paid platforms), technical and content-focused SEO, lead generation, and marketing analytics. I also enjoy mentoring teams and collaborating cross-functionally with designers, developers, and content creators to deliver cohesive, measurable growth initiatives across industries—always with a strong focus on execution quality, results, and continuous learning.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Hindi
Advanced

Work Experience

Digital Marketing Strategy Development
March 1, 2023 - Present
Designed and executed search engine marketing strategies to drive traffic and increase conversions using Google Ads and Bing Ads. Managed SEO across keyword research, content optimization, technical SEO, and link building to improve organic rankings, coordinating with cross-functional teams to apply SEO best practices across initiatives. Led and mentored junior team members, supporting innovation and continuous learning. Managed PPC campaigns across multiple platforms including Google Ads and social channels, monitoring performance and using data-driven adjustments to optimize ROI.
Digital Marketing Manager at Avb Global Solutions
December 1, 2017 - May 1, 2022
Executed Google Ads, Bing Ads, and Facebook Ads campaigns for affiliate CPA/CPS offers while managing and auditing related PPC efforts. Guided creation of landing pages and lead magnet/funnel architecture to boost conversions. Published SEO-optimized affiliate marketing content using on-page optimization, conducted SurferSEO-based audits, managed SEO campaigns for improved organic rankings and backlinks, and developed conversion-focused ad and page strategies.
Digital Marketing Executive at Amar Tourism LLC
September 1, 2016 - October 1, 2017
Published travel package listings on online eCommerce travel portals (e.g., GetYourGuide, Viator, TripAdvisor) to generate leads. Collaborated with graphic designers to draft and post engaging social media content across Facebook, Twitter, YouTube, and Instagram. Executed on-page and off-page SEO to increase website traffic and visibility. Ran Google AdWords campaigns targeting Dubai tour packages, tracked conversions, maintained lead databases, and produced analytics reports to evaluate search terms and user geo insights for future strategy.
Digital Marketing Executive (Intern) at Techmukti Solutions
December 1, 2015 - July 1, 2016
Developed service banners and social media campaigns to attract internet followers across Facebook, Twitter, YouTube, and Instagram. Planned on-page and off-page SEO approaches to increase site visitors and improve online visibility. Managed paid ad initiatives using Google Ads and Bing Ads to drive customer acquisition and improve conversion rates. Produced analytics reports analyzing search terms and user geographic locations to inform marketing strategy, and guided web designers on effective PPC landing page creation to improve user experience and lead generation.
IT Trainer at Advance Management Institute
March 1, 2011 - October 1, 2013
Planned course content and structured instructional sequences to improve student learning and engagement across IT subjects. Delivered in-depth instruction in Visual Basic, C, and C++ along with core software and hardware concepts to equip students with essential technical skills.

Education

Masters in Computer Application (MCA) at Punjab Technical University (PTU)
January 1, 2010 - January 1, 2012
Bachelor of Computer Application (BCA) at Punjab Technical University (PTU)
January 1, 2007 - January 1, 2010

Qualifications

Google AdWords
January 11, 2030 - September 23, 2026
United Latino Students Association (certificate/affiliation)
January 11, 2030 - September 23, 2026

Industry Experience

Professional Services, Software & Internet, Travel & Hospitality, Education, Retail, Media & Entertainment

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

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