I’m a senior social media manager, content strategist, and creator with more than five years of experience building social strategies, developing social-first content, and growing engaged communities. I’ve worked across gaming, entertainment, education, and consumer brands, managing everything from creative ideation and copywriting to publishing, reporting, trend research, and campaign support. I also bring hands-on creator experience, having built a TikTok audience of more than 140K followers and generated over 6 million likes through trend-driven storytelling. I enjoy combining audience insights, creativity, and strong brand voice to create content that feels relevant, drives engagement, and supports meaningful business goals.…

Sania Mirza

I’m a senior social media manager, content strategist, and creator with more than five years of experience building social strategies, developing social-first content, and growing engaged communities. I’ve worked across gaming, entertainment, education, and consumer brands, managing everything from creative ideation and copywriting to publishing, reporting, trend research, and campaign support. I also bring hands-on creator experience, having built a TikTok audience of more than 140K followers and generated over 6 million likes through trend-driven storytelling. I enjoy combining audience insights, creativity, and strong brand voice to create content that feels relevant, drives engagement, and supports meaningful business goals.…

Available to hire

I’m a senior social media manager, content strategist, and creator with more than five years of experience building social strategies, developing social-first content, and growing engaged communities. I’ve worked across gaming, entertainment, education, and consumer brands, managing everything from creative ideation and copywriting to publishing, reporting, trend research, and campaign support.

I also bring hands-on creator experience, having built a TikTok audience of more than 140K followers and generated over 6 million likes through trend-driven storytelling. I enjoy combining audience insights, creativity, and strong brand voice to create content that feels relevant, drives engagement, and supports meaningful business goals.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Senior Social Media Manager at Keywords Studios
November 1, 2025 - Present
Lead social media planning, publishing, reporting, content calendar management, creative ideation, copywriting, asset coordination, campaign support, paid social support, trend research, performance analysis, and online community engagement across multiple projects for a global games and entertainment organization, including AAA game campaigns.
Content Strategist at Think Tank Training Centre
July 1, 2025 - November 1, 2025
Supported content strategy, campaign planning, social media scheduling, community engagement, brand voice development, social media guidelines, social-first creative brainstorming, performance monitoring, and recommendations to improve reach and interaction.
Social Media Manager at CG Spectrum
July 1, 2024 - July 1, 2025
Developed social-first content to strengthen brand voice, audience engagement, and visibility. Collaborated with marketing, content, and academic teams to support prospective student acquisition; planned, edited, and scheduled content; managed communities across Discord, LinkedIn, Instagram, TikTok, and Twitter/X; and researched trends and audience behavior.
Social Media Specialist at Unlearn
July 1, 2023 - July 1, 2024
Tracked global issues, cultural conversations, and social media trends to inform content strategy and creative development. Created and published daily social content, managed publishing across multiple platforms, and monitored TikTok, Instagram, and Twitter/X analytics to identify opportunities to improve reach and engagement.

Education

Media Production at George Brown College
January 1, 2017 - April 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Gaming, Education, Consumer Goods