Maria Kalamotousaki

Created and curated social media content aligned with educational offerings, admissions activity, and marketing priorities. Monitored content performance and audience engagement to identify formats/topics with stronger results. Noted that posts showing overall acceptance results outperformed individual acceptance announcements and used this insight to guide future content recommendations. Reviewed competitor social media to identify opportunities and differentiation, and collaborated with managers to align social media activity with broader admissions-focused marketing objectives.

Wrote, edited, and fact-checked 20+ published articles and interviews across eight international editions. Coordinated with international interviewees and contributors from initial research/outreach through interview logistics and publication. Turned interviews and research into clear editorial pieces aligned with the magazine’s identity, and adapted/translated Greek-language material into English while preserving accuracy, meaning, and tone. Created editorial and social media copy and collaborated with editorial and creative teams to align written content with each issue’s visual direction.

Researched prospective interviewees and contributors across different countries and industries, supporting outreach. Assisted with interview preparation, coordination, transcription, and development of publishable material. Fact-checked articles and supporting information to ensure accuracy and editorial consistency. Created announcements, brochures, and other external communications materials aligned with the magazine’s identity, supporting content development across editorial, marketing, and communications activities.