Khushi Shah
I’m Khushi Shah, a social media and content creator who loves turning product stories into scroll-stopping short-form video and photography.
About
I’m Khushi Shah, a social media and content creator who loves turning product stories into scroll-stopping short-form video and photography. With 5+ years of experience managing Instagram, Facebook, TikTok, and YouTube, I create engaging captions and CTAs, shoot and edit product content, and build content calendars that keep brands consistent and always moving.
I also focus heavily on performance—tracking KPIs weekly, testing creative, and using those insights to sharpen what we publish. From directing UGC creators and producing demos to linking Shopify products and optimizing campaigns, my goal is always the same: drive traffic, elevate brand presence, and convert content into measurable results.
- 6 years' experience
- Joined September 2026
Industry experience
- Retail
- Media & Entertainment
- Healthcare
- Non-Profit Organization
- Education
- Professional Services
More experts in Union City, United States
Work experience· 6 roles
Planned and managed a multi-platform content calendar, writing captions and calls to action across social, paid, and SMS. Directed 20+ UGC creators and produced 30+ short-form assets including demos and before-and-after content. Designed social graphics and ad creative to maintain visual brand consistency. Tracked content and campaign KPIs weekly in Supermetrics, driving $340K+ attributed revenue at up to 4.5x ROAS.
Managed organic social channels and tracked KPIs to refine content strategy and posting cadence.
Created and managed content across Instagram, LinkedIn, and YouTube, testing creative to improve CTR by 18%.
Education
Certifications and awards
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