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I am a copywriter and content strategist with more than seven years of experience helping technology, fintech, B2B, and emerging AI brands communicate clearly and persuasively. I develop messaging, website copy, SEO content, customer stories, campaigns, and thought-leadership materials that turn complex products into useful, engaging narratives.…

Justen Biery

Copywriter, SEO Expert, Content Strategist, +2

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I am a copywriter and content strategist with more than seven years of experience helping technology, fintech, B2B, and emerging AI brands communicate clearly and persuasively. I develop messaging, website copy, SEO content, customer stories, campaigns, and thought-leadership materials that turn complex products into useful, engaging narratives.…

Available to hire

I am a copywriter and content strategist with more than seven years of experience helping technology, fintech, B2B, and emerging AI brands communicate clearly and persuasively. I develop messaging, website copy, SEO content, customer stories, campaigns, and thought-leadership materials that turn complex products into useful, engaging narratives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Italian

Fluent

Work Experience

Copywriter & Content Strategist at Merge Development

January 1, 2022 - Present

Developed messaging and content strategies for AI, fintech, emerging technology, and complex B2B products. Created website positioning, value propositions, page structures, conversion-focused copy, landing pages, product content, SEO/GE0 content, customer stories, and campaigns. Researched and wrote content using audience, market, keyword, and competitor insights while collaborating with strategy, design, product, and marketing teams.

Contract Copywriter at Self-employed

January 1, 2020 - January 1, 2022

Created conversion-focused website copy, landing pages, and digital content for businesses across multiple industries. Developed SEO content strategies using keyword, audience, and competitor research, and planned social media and campaign content aligned with business and marketing objectives.

Freelance Copywriter at Freelance

January 1, 2019 - January 1, 2020

Produced website, editorial, social, and campaign copy for clients in technology, wellness, environmental, and cryptocurrency sectors. Developed brand voice and audience-focused messaging, including Italian-to-English localization.

Consular Services & HR Assistant at U.S. Embassies, Athens & Baku

January 1, 2013 - January 1, 2016

Drafted and edited official email communications and contributed public-facing copy for U.S. Embassies. Communicated directly with U.S. citizens, prepared accurate case documentation, and supported recruitment materials for senior-level hiring in Baku.