Jessica Martin

Built SCAYLE’s first standardized Marketplace Launch Playbook end-to-end based on the Tech Director’s request, scoping an undocumented go-to-market process across Product, IT, and Finance and adopting it as the default across four country launches. Tracked 7+ international marketplace rollouts with milestone updates and country-specific roadmaps, supporting commercial business cases and benchmarking payment-service-provider pricing (e.g., Stripe vs. alternatives). Took over a stalled Jira portfolio transformation despite no prior Jira experience—self-taught the tool, rebuilt portfolio tracking into a three-level structure for cross-team visibility, and presented it directly to the CEO to secure ongoing C-level attention. Built and maintained daily Looker Studio dashboards to monitor live project issues across audiences from teams to executive steering, enabling at-a-glance risk monitoring and day-to-day stakeholder communication.

Ran an end-to-end proof-of-concept for an AI-based competitive intelligence tool (Klue), driving rapid adoption, news curation, and recorded onboarding/training materials for curators and end users. Mapped the company’s product roadmap by analyzing internal stakeholder interviews using qualitative research methods. Improved internal reporting structures and presentation materials for team communication.

Supported an expert-staffing business case by modeling consultant availability and project-hour allocation, mapping experts to project profit, and preparing documentation for partner-level (MDP) deployment negotiation meetings. Ran supporting Excel analyses for strategic decision-making and maintained internal knowledge tools and databases.