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I’m Kelly-Anete Koik, a social media and content specialist based in Tallinn, and I love turning campaign ideas into consistent Instagram and TikTok content that people actually want to watch. I plan content calendars, produce short-form videos, adapt digital copy for different audiences, and keep delivery smooth through clear communication with teams and partners. Across roles in retail, community marketing, and international tech communications, I’ve learned how to balance creative direction with practical execution. From consumer-facing posts and partner-led promotions to recruitment and employer branding visuals, I enjoy building engagement through thoughtful storytelling, visual quality, and reliable campaign rollouts.…I’m Kelly-Anete Koik, a social media and content specialist based in Tallinn, and I love turning campaign ideas into consistent Instagram and TikTok content that people actually want to watch. I plan content calendars, produce short-form videos, adapt digital copy for different audiences, and keep delivery smooth through clear communication with teams and partners. Across roles in retail, community marketing, and international tech communications, I’ve learned how to balance creative direction with practical execution. From consumer-facing posts and partner-led promotions to recruitment and employer branding visuals, I enjoy building engagement through thoughtful storytelling, visual quality, and reliable campaign rollouts.

Kelly-Anete Koik

Social Media Manager, Video Editor, Project Manager, +4

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I’m Kelly-Anete Koik, a social media and content specialist based in Tallinn, and I love turning campaign ideas into consistent Instagram and TikTok content that people actually want to watch. I plan content calendars, produce short-form videos, adapt digital copy for different audiences, and keep delivery smooth through clear communication with teams and partners. Across roles in retail, community marketing, and international tech communications, I’ve learned how to balance creative direction with practical execution. From consumer-facing posts and partner-led promotions to recruitment and employer branding visuals, I enjoy building engagement through thoughtful storytelling, visual quality, and reliable campaign rollouts.…I’m Kelly-Anete Koik, a social media and content specialist based in Tallinn, and I love turning campaign ideas into consistent Instagram and TikTok content that people actually want to watch. I plan content calendars, produce short-form videos, adapt digital copy for different audiences, and keep delivery smooth through clear communication with teams and partners. Across roles in retail, community marketing, and international tech communications, I’ve learned how to balance creative direction with practical execution. From consumer-facing posts and partner-led promotions to recruitment and employer branding visuals, I enjoy building engagement through thoughtful storytelling, visual quality, and reliable campaign rollouts.

Available to hire

I’m Kelly-Anete Koik, a social media and content specialist based in Tallinn, and I love turning campaign ideas into consistent Instagram and TikTok content that people actually want to watch. I plan content calendars, produce short-form videos, adapt digital copy for different audiences, and keep delivery smooth through clear communication with teams and partners.

Across roles in retail, community marketing, and international tech communications, I’ve learned how to balance creative direction with practical execution. From consumer-facing posts and partner-led promotions to recruitment and employer branding visuals, I enjoy building engagement through thoughtful storytelling, visual quality, and reliable campaign rollouts.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Estonian

Fluent

English

Advanced

Russian

Beginner

Spanish; Castilian

Beginner

Work Experience

Project Manager at Noortekaart

January 1, 2025 - January 1, 2026

Planned digital campaigns and created social content and visual assets to promote partner offers and engage members. Sourced and negotiated collaborations and coordinated campaign messaging across partners and the community.

Internal Communications & Operations Coordinator at LeanConvert

January 1, 2024 - Present

Produce photo, video, and graphic content for employer branding, recruitment, and social channels in an international technology company. Coordinate communications with colleagues and external partners, adapting materials for different audiences and use cases.

Marketing Specialist at JCI BeWise

January 1, 2022 - January 1, 2023

Developed multi-channel marketing content and planned promotions for a professional training series. Set up, tested, and optimized Meta ads to target audiences and drive event registrations.

Head of Communications & Social Media Specialist at TalTech Marketing Club

January 1, 2021 - January 1, 2022

Led social content strategy and creative direction and coordinated events and partner collaborations. Managed communications aligned with the club’s marketing goals and community activities.

Social Media Specialist & Customer Service Representative at Ballzy

January 1, 2021 - January 1, 2023

Managed Instagram and TikTok content calendars, produced short-form videos, and coordinated campaign rollouts for an international retail brand. Wrote customer newsletters and digital copy, and handled online customer enquiries.