I’m a digital marketing and social media specialist with hands-on experience managing multiple brand channels and building content plans tailored to different audiences and platforms. I have managed Instagram, Telegram, WhatsApp, Pinterest, and TikTok accounts, handled community engagement and direct messages, and used performance data to continuously adjust content strategy. My experience also includes coordinating influencer and partner collaborations, supporting paid campaigns, working with CRM tools, and supervising email marketing content from brief to final approval. I am comfortable managing content workflows, adapting brand messaging across channels, and turning performance insights into practical recommendations. I also have a background in client communication and business coordination, which helps me manage projects, deadlines, and external collaborators efficiently.…

Kristina Liutіkova

I’m a digital marketing and social media specialist with hands-on experience managing multiple brand channels and building content plans tailored to different audiences and platforms. I have managed Instagram, Telegram, WhatsApp, Pinterest, and TikTok accounts, handled community engagement and direct messages, and used performance data to continuously adjust content strategy. My experience also includes coordinating influencer and partner collaborations, supporting paid campaigns, working with CRM tools, and supervising email marketing content from brief to final approval. I am comfortable managing content workflows, adapting brand messaging across channels, and turning performance insights into practical recommendations. I also have a background in client communication and business coordination, which helps me manage projects, deadlines, and external collaborators efficiently.…

Available to hire

I’m a digital marketing and social media specialist with hands-on experience managing multiple brand channels and building content plans tailored to different audiences and platforms. I have managed Instagram, Telegram, WhatsApp, Pinterest, and TikTok accounts, handled community engagement and direct messages, and used performance data to continuously adjust content strategy.

My experience also includes coordinating influencer and partner collaborations, supporting paid campaigns, working with CRM tools, and supervising email marketing content from brief to final approval. I am comfortable managing content workflows, adapting brand messaging across channels, and turning performance insights into practical recommendations.

I also have a background in client communication and business coordination, which helps me manage projects, deadlines, and external collaborators efficiently.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Ukrainian
Fluent
English
Advanced
French
Advanced
Russian
Fluent

Work Experience

Digital Marketing & Social Media Specialist at Begarli(n)an Fabrics
September 1, 2024 - May 1, 2026
Created and planned social media content for the brand, managing 10 brand accounts and channels: 3 Instagram accounts, 3 Telegram channels, 2 WhatsApp channels, plus Pinterest and TikTok. Handled audience engagement including comments and direct messages. Used CRM daily to track customer interactions and communications, and analyzed performance metrics to adjust content strategy based on results. Coordinated and supported advertising campaigns in collaboration with the account manager, including monitoring and optimization. Managed collaborations with influencers and partners, and supervised email marketing campaigns by preparing briefs, providing recommendations, and approving final content before sending.
Digital Marketing & Social Media Specialist at Beglarian Fabrics
September 1, 2024 - May 1, 2026
Created and planned social media content, managed audience engagement (comments and direct messages), and coordinated messaging across multiple channels (Instagram, Telegram, WhatsApp, Pinterest, TikTok). Managed up to 10 brand accounts and channels, handled daily CRM usage to track customer interactions and communications, and analyzed performance metrics to adjust content strategy based on results. Supported and optimized advertising campaigns in collaboration with the advertising manager, including monitoring outcomes and making improvements. Coordinated collaborations with influencers and partners, and supervised email marketing campaigns from brief preparation through content recommendations and final approval before sending.
Administrative Manager at Beauty Salon FY NO | KIEV, Ukraine
September 1, 2021 - February 1, 2022
Managed and monitored the salon’s advertising activity. Handled client communication and appointment management. Supported administrative and financial operations including invoices, suppliers, and payroll. Conducted personnel administration such as schedules, absences, internal documentation, and employee follow-up. Managed purchasing and salon supplies, ensuring day-to-day operational continuity and organized customer service.
Administrative Manager at Beauty Salon FY NO|KIEV
September 1, 2021 - February 1, 2022
Managed and monitored the salon’s advertising activities and handled client communication and appointment management. Oversaw administrative and financial operations, including invoices, supplier coordination, and payroll. Conducted personnel administration such as scheduling, tracking absences, maintaining internal documentation, and following up with employees. Managed purchasing and salon supplies.

Education

Bachelor’s Degree in Management & Administration at Taras Shevchenko National University of Kyiv
January 1, 2019 - January 1, 2023
Master’s Degree in Management & International Business at International Trade & Marketing University of Perpignan Via Domitia
January 1, 2022 - January 1, 2024
Advanced Diploma in Fine Arts at School of Fine Arts
January 11, 2030 - September 24, 2026
Bachelor’s Degree in Management & Administration at Taras Shevchenko National University of Kyiv
January 1, 2021 - January 1, 2022
Advanced Diploma in Fine Arts (Highest Honors) at School of Fine Arts
January 1, 2019 - January 1, 2023
Master’s Degree in Management & International Business at International Trade & Marketing University of Perpignan Via Domitia
September 1, 2024 - May 1, 2026

Qualifications

Digital Marketing | Communication | Social Media
January 1, 2022 - January 1, 2024
Advanced Diploma in Fine Arts
January 11, 2030 - September 24, 2026

Industry Experience

Media & Entertainment, Education, Consumer Goods, Retail, Professional Services, Education