I’m Yujin Yun, a digital marketing professional with 4+ years of experience using campaign, consumer, and web data to improve performance and engagement. I enjoy turning analytics into clear, actionable decisions—whether that’s optimizing paid media, refining targeting, or improving conversion across the customer journey. I’ve worked across integrated marketing communications, CRM and lifecycle messaging, and account/project coordination for brands and agencies in both the UK and Korea. In my current role as Marketing Manager at Akta Productions, I manage Meta and Google Ads, build audience segments for personalized email/SMS, and report results using GA4, Google Sheets, and Looker Studio—always focused on qualified leads, measurable impact, and efficient marketing workflows.…

I’m Yujin Yun, a digital marketing professional with 4+ years of experience using campaign, consumer, and web data to improve performance and engagement. I enjoy turning analytics into clear, actionable decisions—whether that’s optimizing paid media, refining targeting, or improving conversion across the customer journey. I’ve worked across integrated marketing communications, CRM and lifecycle messaging, and account/project coordination for brands and agencies in both the UK and Korea. In my current role as Marketing Manager at Akta Productions, I manage Meta and Google Ads, build audience segments for personalized email/SMS, and report results using GA4, Google Sheets, and Looker Studio—always focused on qualified leads, measurable impact, and efficient marketing workflows.…

Available to hire

I’m Yujin Yun, a digital marketing professional with 4+ years of experience using campaign, consumer, and web data to improve performance and engagement. I enjoy turning analytics into clear, actionable decisions—whether that’s optimizing paid media, refining targeting, or improving conversion across the customer journey.

I’ve worked across integrated marketing communications, CRM and lifecycle messaging, and account/project coordination for brands and agencies in both the UK and Korea. In my current role as Marketing Manager at Akta Productions, I manage Meta and Google Ads, build audience segments for personalized email/SMS, and report results using GA4, Google Sheets, and Looker Studio—always focused on qualified leads, measurable impact, and efficient marketing workflows.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

Work Experience

Marketing Manager at Akta Productions
October 1, 2025 - Present
Manage digital marketing across paid media, email campaigns, organic social content, and promotional initiatives. Plan, launch, and optimize Meta Ads and Google Ads to generate qualified leads and conversions. Develop audience segments and implement personalized email/SMS campaigns to improve engagement. Analyze, visualize, and report performance using Google Analytics, Google Sheets, and Looker Studio, translating insights into actionable recommendations. Tailor messaging by stage of the customer journey using campaign and customer data, and automate lead management, customer communications, and conversion tracking to improve operational efficiency and data consistency.
Senior Account Executive at Zeno Group Korea
October 1, 2024 - May 1, 2025
Plan and execute integrated marketing communications for global consumer brands, managing client communications and day-to-day account coordination. Support social media marketing including channel management, branded content activation, influencer partnerships, and consumer engagement. Monitor and report paid social and digital advertising performance, consolidating campaign data and tracking media budgets with external media agencies. Conduct market, audience, and competitor research, including survey-based analyses, to inform campaign strategy and proposals.
Account Executive at Zeno Group Korea
July 1, 2023 - September 1, 2024
Support integrated client work within a global communications agency setting, contributing to campaign planning, execution coordination, and reporting through tracking of communications performance and engagement metrics.
Account Executive at Prain Global
March 1, 2022 - July 1, 2023
Plan and execute digital PR and branding communications for corporate clients across FMCG, tech, and healthcare. Lead communications with global clients, media outlets, and international partner agencies, coordinating timelines, content, and deliverables across stakeholders. Manage monthly and quarterly performance analysis, consolidating press coverage, social media metrics, and audience engagement data for client reporting.

Education

Master of Arts (MA), Big Data in Culture and Society at King’s College London
September 1, 2025 - September 1, 2026
Bachelor of Arts (BA), Media and Communications at Yo n s e i U n i v e r s i t y
March 1, 2016 - August 1, 2021

Qualifications

Google Analytics Certification — Google Skillshop
September 1, 2026 - September 25, 2026
Google Ads Search Certification — Google Skillshop
September 1, 2026 - September 25, 2026
SQL Developer Certification — Korea Data Agency
September 1, 2025 - September 25, 2026
Government-funded Growth Marketing Bootcamp — LIKELION
May 1, 2025 - August 1, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Consumer Goods, Healthcare, Government, Retail