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Veljko Lekovic

Available to hire

I’m Veljko Lekovic, a contract marketer focused on Meta paid social, retargeting/prospecting campaign execution, and short-form product video creation.

About

I’m Veljko Lekovic, a contract marketer focused on Meta paid social, retargeting/prospecting campaign execution, and short-form product video creation. I’ve delivered measurable results such as 3.49x Meta-reported purchase ROAS on retargeting for Armor Guys, while also building the tracking and attribution foundation with GA4, Meta Pixel, and UTMs through the Shopify checkout handoff.

  • 3 years' experience
  • Joined September 2026

Industry experience

  • Retail
  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Consumer Goods
  • Transportation & Logistics

Work experience· 4 roles

AI Implementation & Digital Marketing Consultant (Contract) · ARMOR GUYSApr 2026 – Present · 8 mos

Managed Meta sales campaigns including prospecting and retargeting. Retargeting achieved 3.49x purchase ROAS and prospecting achieved 1.99x purchase ROAS as reported by Meta. Produced multiple short-form product video ads with distinct hooks and creative angles, refining cuts based on documented review of pacing, product claims, and audio. Built end-to-end measurement using GA4 and Meta Pixel event tracking and preserved UTMs through Shopify checkout handoff for reliable attribution.

Co-Founder and Investor · PINK FLORA CO.Oct 2025 – Present · 1 yr 2 mos

Co-led launch planning, branding, and day-to-day operations, managing startup capital, team members, and a network of vendors. Grew Instagram from zero to 2,000+ followers in about two months using organic content and community engagement. Helped grow monthly revenue from approximately $50K to $80K+ while supporting 500+ weekly customers and coordinating operations for a high-volume retailer.

Logistics Recruiter Intern · ICRON LogisticsJun 2021 – Aug 2021 · 3 mos

Intern supporting logistics recruiting activities.

Warehouse Associate (Seasonal) · Tennis ExpressJun 2019 – Jan 2022 · 2 yrs 8 mos

Education

BA, Communication Studies (Minor: Business Administration) · Southwestern University2030 – 2023
BA, Communication Studies · Southwestern University2020 – 2023

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