BC

Bertoli Cristian

Available to hire

I am a brand communication and digital marketing professional with experience in social media management, content creation, PR, influencer marketing and cross-platform campaigns.

About

I am a brand communication and digital marketing professional with experience in social media management, content creation, PR, influencer marketing and cross-platform campaigns. I enjoy turning creative ideas into engaging experiences through digital content, editorial projects, events and thoughtful communication strategies.

  • 5 years' experience
  • Joined September 2026

Industry experience

  • Media & Entertainment
  • Retail
  • Professional Services

Work experience· 5 roles

Personal ProjectJan 2024 – Present · 2 yrs 11 mos

Worked on projects across different fields according to business needs and developed personal projects to strengthen acquired professional skills.

Digital Marketing & Content Creator · Dac Group S.p.A.Feb 2023 – Jul 2023 · 6 mos

Planned and executed marketing campaigns and social and web editorial calendars. Managed photo and video shoots, including UX, branding and visual style. Optimized e-commerce content and SEO-oriented materials, while coordinating with agencies and internal teams on campaigns and PR activities.

Content Creator · Switch MagazineMar 2022 – Mar 2022 · 1 mo

Created fashion editorial content using moodboards and creative guidelines. Coordinated photographers, stylists and makeup artists to ensure visual consistency and strong storytelling. Supervised shoots and produced digital content for social and editorial campaigns, applying brand positioning strategies in the fashion sector.

Intern · Furla S.p.A.Nov 2021 – Mar 2022 · 5 mos
Sales Advisor · H&M UKAug 2015 – Jun 2017 · 1 yr 11 mos

Education

Master in Fashion Brand & Communication · Milano Fashion Institute, Politecnico di Milano, Università Bocconi, Università Cattolica del Sacro Cuore2030 – 2022
Bachelor's Degree in Management · Alma Mater Studiorum - Università di Bologna2030 – 2020

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