Nathaniel France
I am a results-driven Paid Media and PPC Specialist with more than seven years of experience delivering growth through Google Ads, paid social, SEM and programmatic advertising.
About
I am a results-driven Paid Media and PPC Specialist with more than seven years of experience delivering growth through Google Ads, paid social, SEM and programmatic advertising. I enjoy building full-funnel campaigns across Search, Display, YouTube, Performance Max and social platforms, using thoughtful targeting, creative testing and conversion tracking to generate leads, memberships and revenue.
- 7 years' experience
- Joined September 2026
Industry experience
- Professional Services
- Retail
- Financial Services
- Travel & Hospitality
- Media & Entertainment
More experts in Maroochydore, Australia
Work experience· 4 roles
Plan, develop and execute multi-channel campaigns for a range of clients with different KPI objectives. Optimise Google Ads across Search, Display, YouTube and Performance Max, alongside paid social campaigns on Meta, LinkedIn and Pinterest. Conduct keyword research, write ad copy, develop creative and bidding strategies, implement GA4 tracking, manage budgets and provide client-facing reports with actionable growth recommendations.
Managed acquisition campaigns across Meta, TikTok, YouTube and Display for the Swiss and US markets, improving year-on-year membership sign-ups. Developed frameworks for creative testing, audience targeting and bidding strategies, while training and supervising a junior team member on campaign builds and optimisation.
Executed full-funnel paid social campaigns for clients across the finance, fashion and leisure sectors. Improved return on investment through audience segmentation, funnel retargeting and creative optimisation, collaborating with creative and analytics teams to refine campaign performance.
Education
Certifications and awards
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