I’m Samar Almeer, an events and marketing leader with over a decade of experience driving brand growth, media impact, and community engagement across Bahrain and the GCC. I’ve founded an arena and esports convention in the Gulf that attracted 15K+ attendees and helped bring major global sponsors like Activision and Warner Bros to the region, while elevating esports culture through world-class storytelling and partnerships. I also lead end-to-end marketing and communications—from building social media strategy and managing campaigns to delivering PR, corporate communications, and first-time awareness programs such as crypto awareness sessions for women. Throughout my career, I’ve rebranded and scaled institutions, partnered with regional and international organizations, and delivered award-recognized execution in digital ticketing, GDPR-aligned product planning, and event marketing—always combining creativity, strategy, and strong public presence.…

Samar Almeer

I’m Samar Almeer, an events and marketing leader with over a decade of experience driving brand growth, media impact, and community engagement across Bahrain and the GCC. I’ve founded an arena and esports convention in the Gulf that attracted 15K+ attendees and helped bring major global sponsors like Activision and Warner Bros to the region, while elevating esports culture through world-class storytelling and partnerships. I also lead end-to-end marketing and communications—from building social media strategy and managing campaigns to delivering PR, corporate communications, and first-time awareness programs such as crypto awareness sessions for women. Throughout my career, I’ve rebranded and scaled institutions, partnered with regional and international organizations, and delivered award-recognized execution in digital ticketing, GDPR-aligned product planning, and event marketing—always combining creativity, strategy, and strong public presence.…

Available to hire

I’m Samar Almeer, an events and marketing leader with over a decade of experience driving brand growth, media impact, and community engagement across Bahrain and the GCC. I’ve founded an arena and esports convention in the Gulf that attracted 15K+ attendees and helped bring major global sponsors like Activision and Warner Bros to the region, while elevating esports culture through world-class storytelling and partnerships.

I also lead end-to-end marketing and communications—from building social media strategy and managing campaigns to delivering PR, corporate communications, and first-time awareness programs such as crypto awareness sessions for women. Throughout my career, I’ve rebranded and scaled institutions, partnered with regional and international organizations, and delivered award-recognized execution in digital ticketing, GDPR-aligned product planning, and event marketing—always combining creativity, strategy, and strong public presence.

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Language

Arabic
Fluent
English
Fluent

Work Experience

Head of Marketing, Business Growth & Comms
January 1, 2022 - December 31, 2023
Led marketing, business growth, and corporate communications efforts, including guiding brand campaigns and communications strategy. Focused on audience engagement, sponsorship and partnership positioning, and translating event and brand initiatives into measurable regional impact.
Rain Management
January 1, 2022 - December 31, 2023
GCC-wide leadership role covering social media strategy and brand campaigns. Increased user engagement by 20% through creative content; delivered crypto awareness sessions for women in Bahrain as part of community-oriented programs.
Head of Marketing & Corporate Relations at Royal University for Women
January 1, 2019 - December 31, 2022
Rebranded the university and launched major student recruitment campaigns. Partnered with Euro Motors for scholarships and giveaways, and grew social media following by 70%—mostly across Bahrain and Saudi Arabia—through targeted content and engagement strategies.
Sales & Marketing Manager at The Gulf Hotel Bahrain
January 1, 2015 - December 31, 2016
Led PR strategy and content planning with the global team, boosting event bookings through key partner relationships and media placements. Coordinated PR and marketing efforts to support hospitality growth and brand visibility.
Head of Marketing & Business Growth / PR & Content Lead (as listed: Sales & Marketing Manager / PR) at The Gulf Hotel Bahrain
January 1, 2015 - December 31, 2016
Led PR strategy and content planning with the global team. Boosted event bookings through key partnerships and media placements, supporting strong visibility and commercial performance for hosted initiatives.
PR & Social Media Manager at Akhbar Al Khaleej
January 1, 2014 - December 31, 2015
Built the social media department from scratch, handled crisis communications, and drove media engagement through consistent content operations and responsiveness during high-impact situations.
Founder & Managing Director at Animania Events & Conventions
January 1, 2010 - Present
Founded the first arena and esports convention in the Gulf, attracting 15K+ attendees and securing global sponsorships such as Activision and Warner Bros. Built a platform for regional tourism and pop culture growth by launching the career of the first Arab esports world champion across the GCC, and connecting events to broader business growth, tech investment, and community engagement.
Founder & Managing Director at Animania Convention
January 1, 2010 - Present
Founded and managed one of the GCC's first anime and gaming conventions. Built a regional entertainment platform from concept through execution, led marketing, corporate communications, sponsorships, and media relations, and produced large-scale events featuring international guests, live shows, tournaments, and brand activations. Collaborated with government entities, sponsors, media partners, and global brands.
Media Host / Presenter / On-Air Guest at Regional Television Networks, Radio Stations, and Live Events
January 1, 2010 - Present
Worked as a media host, presenter, and on-air guest across regional television, radio, and live entertainment formats. Appeared on MBC, Rotana, Bahrain TV, and Kuwait TV; hosted interviews with international and regional public figures; presented cultural and entertainment events across the GCC; participated in Arabic and English radio programs; and delivered scripted, unscripted, stage, and live-audience formats.
Founder & Managing Director, Animania Events & Conventions at Animania Events & Conventions
January 1, 2010 - Present
Founded the first anime and esports convention in the Gulf, attracting over 15K attendees and securing global sponsorships including Activision & Warner Bros. Launched and accelerated the career of the first Arab esports world champion, expanding regional tourism, tech investments, and pop-culture growth. Focused on brand strategy, growth, sponsorship partnerships, and event execution to build a lasting media and community presence.

Education

MBA at Boston College
January 11, 2030 - September 27, 2026
Marketing - University degree level (field not specified) at University of Bahrain
January 11, 2030 - September 27, 2026
Master of Business Administration at Boston College
January 11, 2030 - September 27, 2026
Bachelor of Science in Marketing at University of Bahrain
January 11, 2030 - September 27, 2026
MBA at Boston College
January 1, 2019 - December 31, 2022
Certificates at University of Bahrain
January 1, 2015 - December 31, 2016

Qualifications

Certificates (Digital Marketing, Event Production)
January 11, 2030 - September 27, 2026
Certificate of Appreciation – LW Events
October 1, 2023 - September 27, 2026
Certificate of Achievement – Bentech.app
February 1, 2024 - September 27, 2026
Certificate of Appreciation – LW Events (Berlin)
October 1, 2023 - September 27, 2026
Certificate of Achievement – Bentech.app
February 1, 2024 - September 27, 2026

Industry Experience

Media & Entertainment, Education, Travel & Hospitality, Professional Services, Consumer Goods, Gaming, Other