I’m Megan Johnson, a bilingual English and French content marketing professional with 5+ years of experience helping B2B SaaS and developer-focused companies turn complex technical ideas into clear, audience-centric stories. I’ve led end-to-end content strategies across blogs, video, podcasts, social series, and sales enablement—especially for voice AI and LLM infrastructure—so content drives engagement, product understanding, and measurable lead generation. I combine strong editorial instincts with analytics to continuously improve performance. Using GA4 and Looker Studio (and supporting tools like Google Search Console), I translate content data into actionable insights for leadership while producing hands-on work—from SEO/GEO topic planning to scripting, production, and distribution. I also bring domain depth across AI-native environments, crypto compliance (AML/KYC), and fintech/climate investment communications, tailoring messaging for developer and business audiences.…

Megan J Johnson

I’m Megan Johnson, a bilingual English and French content marketing professional with 5+ years of experience helping B2B SaaS and developer-focused companies turn complex technical ideas into clear, audience-centric stories. I’ve led end-to-end content strategies across blogs, video, podcasts, social series, and sales enablement—especially for voice AI and LLM infrastructure—so content drives engagement, product understanding, and measurable lead generation. I combine strong editorial instincts with analytics to continuously improve performance. Using GA4 and Looker Studio (and supporting tools like Google Search Console), I translate content data into actionable insights for leadership while producing hands-on work—from SEO/GEO topic planning to scripting, production, and distribution. I also bring domain depth across AI-native environments, crypto compliance (AML/KYC), and fintech/climate investment communications, tailoring messaging for developer and business audiences.…

Available to hire

I’m Megan Johnson, a bilingual English and French content marketing professional with 5+ years of experience helping B2B SaaS and developer-focused companies turn complex technical ideas into clear, audience-centric stories. I’ve led end-to-end content strategies across blogs, video, podcasts, social series, and sales enablement—especially for voice AI and LLM infrastructure—so content drives engagement, product understanding, and measurable lead generation.

I combine strong editorial instincts with analytics to continuously improve performance. Using GA4 and Looker Studio (and supporting tools like Google Search Console), I translate content data into actionable insights for leadership while producing hands-on work—from SEO/GEO topic planning to scripting, production, and distribution. I also bring domain depth across AI-native environments, crypto compliance (AML/KYC), and fintech/climate investment communications, tailoring messaging for developer and business audiences.

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Language

English
Fluent
French
Advanced

Work Experience

Content & Communications Lead (Contract) at Hamming AI
August 1, 2025 - January 1, 2026
Owned end-to-end content strategy and production for a voice AI and LLM infrastructure company, translating technical concepts (latency, prompt failures, token volume, evaluation pipelines) into compelling narratives for developer and business audiences. Built and executed an SEO/GEO strategy targeting high-intent queries, growing organic users by 708% and delivering 8,051 unique users in 30 days via technically grounded, topic-led content. Produced and launched The Voice Loop podcast series on YouTube and Spotify (concept, scripting, production, and distribution end-to-end). Managed the editorial calendar across blog, LinkedIn, and YouTube aligned to product milestones and campaigns, operating within a deeply AI-native environment (1B+ tokens processed) and creating custom AI workflows to improve content efficiency. Measured impact weekly using GA4 and Google Search Console, producing insight reports with actionable recommendations.
Marketing Associate (Contract) at Whalesync
January 1, 2025 - January 1, 2026
Produced conversion-focused content across web, social, and email for a B2B SaaS integration platform, translating technical use cases (Airtable, Notion, database syncing) into accessible narratives. Analyzed content performance and user behavior using GA4 and Looker Studio, delivering regular reporting and optimization recommendations to improve activation and engagement.
Communications Consultant at Mercy Corps Ventures
November 1, 2024 - February 1, 2025
Led content and communications for two global fintech and climate investment programs, producing campaign assets, stakeholder reports, and digital content that increased applications by 198 and 226 respectively. Translated complex blockchain, DeFi, and climate finance investment themes into clear, engaging narratives for global startup, operator, and institutional audiences.
Communications Consultant at BitAML
October 1, 2024 - Present
Researched, wrote, and edited crypto compliance content including AML policies, KYC frameworks, EDD procedures, and Travel Rule documentation for cryptocurrency businesses across global regulatory environments. Translated complex AML/KYC regulation, FATF guidance, and crypto compliance requirements into clear content for clients, building deep familiarity with the frameworks and challenges in crypto compliance. Collaborated with compliance and legal teams to produce accurate, regulation-aligned documentation for clients’ day-to-day needs.
Communications Officer at CLEAR Global / Translators Without Borders
May 1, 2024 - August 1, 2024
Produced multi-channel content for a global humanitarian organization, increasing digital engagement by 200%+ through audience-targeted content and a data-informed distribution strategy.
Senior Communications & Content Manager at PlayHT
February 1, 2023 - May 1, 2024
Led global content strategy for a YC-backed voice AI company (acquired by Meta), managing a $50k/month content budget and directing content production across blog, social, PR, and video for complex AI product audiences. Translated voice synthesis technology into high-performing B2B content, driving 300% SEO growth, a 150% increase in digital traffic, and meaningful improvements in pipeline contribution. Built executive-facing performance dashboards in Looker Studio and synthesized analytics into monthly insight reports for leadership. Led a team of writers and external contributors while maintaining brand voice, editorial standards, and output quality across all channels.
Senior Content Marketing Manager at Great Question
July 1, 2022 - December 1, 2022
Built and executed B2B demand generation content programs targeting product and UX research buyers, driving 350+ qualified leads through strategic content across the funnel.
Content Marketing Manager at Animalz
September 1, 2021 - July 1, 2022
Developed and executed content strategies for high-profile B2B SaaS brands including Notion, WordPress, and GoDaddy, growing organic traffic by 138% through SEO-led, audience-centric content programs. Produced long-form, short-form, and product-focused content across multiple accounts, consistently translating complex software products into clear narratives for professional audiences.
Strategic Communications Consultant (Freelance) at Freelance
January 1, 2017 - Present
Delivered content strategies, campaigns, and copywriting for clients across fintech, tech, and international development, with a consistent focus on complex subjects and professional B2B audiences.

Education

LLM Law Conversion at BPP University
January 2, 2024 - December 27, 2024
BA International Development at University of Leeds
November 30, 0002 - September 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Media & Entertainment, Non-Profit Organization