I’m Kurtis Gefrom, a seasoned Video Manager and post-production leader with 8+ years of experience using authentic storytelling to grow and engage global audiences. I’ve produced Emmy-nominated narratives at The IRONMAN Group and built content strategies that connect fans, sponsors, and brands through intentional, platform-native storytelling. I enjoy combining creative production expertise with a clear understanding of what audiences actually value—whether that’s architecting digital media workflows, leading motion graphics and publishing pipelines, or partnering with major brands to create co-branded content that feels genuine. I’m also deeply community-minded, helping build relationships through Young Life while mentoring emerging leaders.…

Kurtis Gefrom

I’m Kurtis Gefrom, a seasoned Video Manager and post-production leader with 8+ years of experience using authentic storytelling to grow and engage global audiences. I’ve produced Emmy-nominated narratives at The IRONMAN Group and built content strategies that connect fans, sponsors, and brands through intentional, platform-native storytelling. I enjoy combining creative production expertise with a clear understanding of what audiences actually value—whether that’s architecting digital media workflows, leading motion graphics and publishing pipelines, or partnering with major brands to create co-branded content that feels genuine. I’m also deeply community-minded, helping build relationships through Young Life while mentoring emerging leaders.…

Available to hire

I’m Kurtis Gefrom, a seasoned Video Manager and post-production leader with 8+ years of experience using authentic storytelling to grow and engage global audiences. I’ve produced Emmy-nominated narratives at The IRONMAN Group and built content strategies that connect fans, sponsors, and brands through intentional, platform-native storytelling.

I enjoy combining creative production expertise with a clear understanding of what audiences actually value—whether that’s architecting digital media workflows, leading motion graphics and publishing pipelines, or partnering with major brands to create co-branded content that feels genuine. I’m also deeply community-minded, helping build relationships through Young Life while mentoring emerging leaders.

See more

Work Experience

Video Manager at The IRONMAN Group
March 1, 2023 - November 30, 2026
Curated a centralized digital media repository for video and motion graphics assets to enable seamless collaboration across remote teams and deliver B2B/B2C marketing collateral. Architected and executed global experiential media strategies across 12+ major events (IRONMAN, UTMB, Rock 'n' Roll Series), driving multi-channel fan engagement with millions of organic views and post-event brand loyalty. Pioneered platform-native short- and long-form content strategies across digital ecosystems (YouTube and social channels), analyzing viewer trends and platform algorithms to optimize reach, retention, and viewer-to-fan conversion.
Video Specialist at The IRONMAN Group
March 1, 2018 - March 31, 2023
Led end-to-end post-production workflows for global endurance event coverage, integrating motion graphics, audio mixing, and multi-platform publishing pipelines. Partnered with enterprise sponsor brands (Gatorade, HOKA, AG1, St. Jude) to design authentic co-branded content campaigns that deepened fan connection and brand trust. Edited NBC broadcast documentaries reaching 1M+ viewers on YouTube, including the Chris Nikic documentary (first athlete with Down Syndrome to complete an IRONMAN). Assisted in editing episodes for streaming series such as Quest for Kona and A Fighting Chance.
Volunteer Leader at Young Life
June 1, 2017 - May 31, 2025
Built, scaled, and managed a relational community program for high school youth by designing weekly interactive live gatherings and mentoring rising leaders. Fostered high-trust environments centered on faith, character, shared connection, and significance. Mentored young men by meeting regularly to support life, school, career planning, work ethic, and faith-related topics. Spoke in group settings on timely societal topics.

Education

BS in Television, Film and New Media, Production at San Diego State University
September 16, 2011 - May 13, 2016

Qualifications

Content Strategy for Marketers (LinkedIn)
September 1, 2025 - September 28, 2026
Sports Emmys (3-Time Sports Emmy Nomination)
January 11, 2020 - September 28, 2026

Industry Experience

Media & Entertainment, Non-Profit Organization