I’m Monica Michelle, a brand and web systems designer with 14+ years of experience taking ideas from concept to scale. I design premium, effortless feeling websites and build the systems behind them, working across brand strategy, UI/UX, automation, CRM workflows, AI integrations, and conversion focused growth. I’ve led multi-year growth initiatives that helped launch and scale networks, grow brands organically, and support marketing and operational transformation from end to end. I also partner with founders and thought leaders to shape elevated brand presence, digital strategy, and the technology that powers scheduling, booking, eCommerce, and modern audience growth.…

MONICA MICHELLE

I’m Monica Michelle, a brand and web systems designer with 14+ years of experience taking ideas from concept to scale. I design premium, effortless feeling websites and build the systems behind them, working across brand strategy, UI/UX, automation, CRM workflows, AI integrations, and conversion focused growth. I’ve led multi-year growth initiatives that helped launch and scale networks, grow brands organically, and support marketing and operational transformation from end to end. I also partner with founders and thought leaders to shape elevated brand presence, digital strategy, and the technology that powers scheduling, booking, eCommerce, and modern audience growth.…

Available to hire

I’m Monica Michelle, a brand and web systems designer with 14+ years of experience taking ideas from concept to scale. I design premium, effortless feeling websites and build the systems behind them, working across brand strategy, UI/UX, automation, CRM workflows, AI integrations, and conversion focused growth.

I’ve led multi-year growth initiatives that helped launch and scale networks, grow brands organically, and support marketing and operational transformation from end to end. I also partner with founders and thought leaders to shape elevated brand presence, digital strategy, and the technology that powers scheduling, booking, eCommerce, and modern audience growth.

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Skills

Experience Level

Work Experience

Founder & CEO · Bloom TV Network at Bloom TV Network
January 1, 2021 - January 1, 2024
Streaming network for curated florals, lifestyle, and educational programming. Launched and grew the network to 900,000+ viewers in the first year, and grew engagement across Colorado audiences. Built brand, visual identity, programming, and revenue strategy from the ground up, directing U.S. web design and implementation and owning U.S. marketing strategy and teams using analytics to lift engagement and conversion.
Founder & CEO at Bloom TV Network
January 1, 2021 - January 1, 2024
Founder and CEO of a streaming network for curated florals, lifestyle, and educational programming. Grew the network from concept to 900,000+ viewers in the first year and supported growth to Colorado homes and audiences within a year timeframe.
Principal · Brand, Web & Growth Strategy
January 1, 2016 - Present
Independent advisor to founders, thought leaders, and established companies. Design elevated brands and websites with integrated scheduling and clear paths to enrollment. Build dashboards, automations, AI integrations, and client tagging systems. Transform respected consulting work into modern, visually striking brands. Create reusable project page templates and interactive mapping experiences that connect sites to case studies. Grow digital presence for companies and automate operations behind it, while designing websites and client systems for coaches including leadership development programs.
Principal · Brand, Web & Growth Strategy at Independent Advisor
January 1, 2016 - Present
Independent advisor to founders, thought leaders, and established companies. Partnered on brand strategy, website design, and growth systems including eCommerce and booking/CRM workflows, automation, AI integrations, SEO, analytics, and business development. Guided clients from concept through launch, building reusable project templates, interactive content experiences, and dashboards/automations to improve engagement and conversion.
Digital Marketing Manager at Comfort Medical
January 1, 2016 - January 1, 2020
Worked at a U.S. medical supply company part of a global medical device leader. Supported marketing execution and growth initiatives tied to brand and digital performance.
Principal · Brand, Web & Growth Strategy at Self-employed / Independent advisor
January 1, 2016 - Present
Independent advisor to founders, thought leaders, and established companies. Leads brand strategy, positioning, and elevated web experiences with clear paths to enrollment and conversion. Builds dashboards, automations, AI integrations, and client tagging systems; transforms operations behind the scenes to support scalable, modern brands.
Director · Wheel: Life at Wheel: Life
January 1, 2012 - January 1, 2016
Led digital community building and served as a leading resource for the adaptive community. Worked on brand presence and community-oriented content and engagement initiatives.
Director at Coloplast (Wheel: Life)
January 1, 2012 - January 1, 2016
Led roles including brand/community leadership and digital community development through Wheel: Life. Focused on building and leading digital resources for the adaptive community and supporting leadership and brand growth efforts.
Brand Founder · Digital Community & Leader at Wheel: Life
January 1, 2012 - January 1, 2016
Built and led a digital community and served as a leading resource for the adaptive community, including brand building and content/community leadership.
Director · Brand at Coloplast
January 1, 2012 - January 1, 2016
Brand and leadership role focused on brand direction and related digital marketing efforts while supporting the organization’s U.S. business needs.

Education

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Industry Experience

Media & Entertainment, Healthcare, Professional Services, Non-Profit Organization, Retail, Education

Skills

Experience Level