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I’m a people-focused professional based in New York with experience across consumer promotions, team leadership, and strong client relations. I enjoy building relationships, creating positive work environments, and helping teams work together effectively—always with a results-driven mindset that supports measurable business growth. I’m also skilled in creating engaging social content and live shopping experiences. From hosting TikTok Livestreams that highlight product features and benefits to producing short-form videos and managing day-to-day posting across major platforms, I focus on authenticity, audience engagement, and clear storytelling that drives interest and conversions.…I’m a people-focused professional based in New York with experience across consumer promotions, team leadership, and strong client relations. I enjoy building relationships, creating positive work environments, and helping teams work together effectively—always with a results-driven mindset that supports measurable business growth. I’m also skilled in creating engaging social content and live shopping experiences. From hosting TikTok Livestreams that highlight product features and benefits to producing short-form videos and managing day-to-day posting across major platforms, I focus on authenticity, audience engagement, and clear storytelling that drives interest and conversions.

Mimi Hanai

Content Creator, Social Media Manager, Content Producer, +3

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I’m a people-focused professional based in New York with experience across consumer promotions, team leadership, and strong client relations. I enjoy building relationships, creating positive work environments, and helping teams work together effectively—always with a results-driven mindset that supports measurable business growth. I’m also skilled in creating engaging social content and live shopping experiences. From hosting TikTok Livestreams that highlight product features and benefits to producing short-form videos and managing day-to-day posting across major platforms, I focus on authenticity, audience engagement, and clear storytelling that drives interest and conversions.…I’m a people-focused professional based in New York with experience across consumer promotions, team leadership, and strong client relations. I enjoy building relationships, creating positive work environments, and helping teams work together effectively—always with a results-driven mindset that supports measurable business growth. I’m also skilled in creating engaging social content and live shopping experiences. From hosting TikTok Livestreams that highlight product features and benefits to producing short-form videos and managing day-to-day posting across major platforms, I focus on authenticity, audience engagement, and clear storytelling that drives interest and conversions.

Available to hire

I’m a people-focused professional based in New York with experience across consumer promotions, team leadership, and strong client relations. I enjoy building relationships, creating positive work environments, and helping teams work together effectively—always with a results-driven mindset that supports measurable business growth.

I’m also skilled in creating engaging social content and live shopping experiences. From hosting TikTok Livestreams that highlight product features and benefits to producing short-form videos and managing day-to-day posting across major platforms, I focus on authenticity, audience engagement, and clear storytelling that drives interest and conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Live Stream Sales Host at AFM Agency

August 1, 2026 - Present

Hosted the brand’s TikTok Live channel with 1–2 daily sessions, presenting and demonstrating consumer products to drive product discovery, customer interest, and sales. Communicated product features, benefits, and recommendations clearly to guide purchasing decisions, while engaging the live audience by answering questions and building rapport. Used creative, sales-driven tactics to increase product discovery and conversions through TikTok Shop live streams, and represented partner brands with professionalism and an authentic on-camera presence. Created short-form TikTok videos for the brand’s social media accounts (biweekly and as needed), collaborated with marketing and operations teams on live stream concepts and scripts, and supported product launches, special sale events, and promotional campaigns by monitoring engagement and customer feedback to improve strategy.

Livestream Sales Host at AFM Agency

August 1, 2026 - Present

Hosted the brand’s TikTok livestream channel with 1–2 daily sessions, maintaining an energetic on-camera presence to drive product discovery and sales. Presented and demonstrated consumer products through engaging live streams and promotional events, clearly communicating features and benefits to guide purchasing decisions. Increased conversions using sales-driven tactics, managed live audience interaction by answering questions and building rapport, and collaborated with marketing and operations teams to develop livestream concepts, scripts, and promotional content. Created short-form TikTok videos biweekly as needed for campaigns, supported seasonal launches and special sale events, and monitored engagement and customer feedback to refine content strategy and improve the shopping experience.

Bartender / Event Staff at Upright Citizen Brigade Theatre

July 1, 2025 - Present

Created a smooth guest experience by welcoming attendees, answering questions, and managing event details, including venue amenities and accommodations. Followed venue alcohol service policies to maintain a safe and compliant environment. Managed and served 150+ guests during high-volume, sold-out events while maintaining an organized, positive atmosphere. Balanced multiple Point of Sale systems and cash drawers during sold-out performances to ensure smooth, accurate transactions while processing ticket payments and resolving discrepancies (including addressing more than 30% of discrepancies encountered).

Bartender / Event Staff at Upright Citizen Brigade Theater

July 1, 2025 - Present

Provided a smooth guest experience by welcoming guests, answering questions, and managing event details including venue amenities and accommodations. Followed venue alcohol service policies to maintain a safe and compliant environment. Managed service for 150+ guests during high-volume sold-out events while ensuring guest safety and maintaining an organized, positive atmosphere. Balanced multiple POS systems and cash drawers, ensured accurate transactions during ticket processing and payments, and identified and resolved over 30% of discrepancies.

Content Creator / Social Media Manager (Contractor)

September 1, 2023 - Present

Created and managed photos, graphics, short-form video content, and daily social media posts for TikTok, Instagram, Facebook, and YouTube to increase engagement. Collaborated with cross-functional teams on marketing campaigns, brand collaborations, and market research to improve reach and brand awareness, contributing to higher site visits. Supported brand identity development and storytelling strategies, growing audience performance year over year and strengthening customer retention. Skilled in photography, videography, editing, copywriting, and short-form video production using tools such as Canva, CapCut, and Adobe Creative Suite while managing multiple projects with consistent deadlines.

Implementation and Customer Success Manager at Artemis Distribution

January 1, 2020 - October 1, 2024

Educated 3000+ healthcare professionals on body contouring technology protocols, emphasizing psychological safety, identity awareness, and collaborative decision-making. Spearheaded clinical training for body contouring products through didactic presentations and hands-on demonstrations, achieving strong outcomes including high customer retention. Provided consultative decision support to senior management to optimize resources and increase transformational initiatives. Managed onboarding and offboarding processes, budget and allowance planning with weekly reporting, and led in-house training for sales representatives to improve product knowledge and selling techniques, contributing to increased sales performance and market reach. Coordinated cross-functional communication between clinical, operations, and leadership teams, developed inclusive learning content for diverse learners across roles and regions, and supported planning and execution of community and networking events with pro