I’m Liliia, a digital marketing and social media specialist based in Sweden, with 8+ years of hands-on experience growing an international handmade jewelry brand. I’ve led the brand’s marketing end-to-end—building content strategies, running Meta Ads, and managing community growth across Instagram, Facebook, TikTok, Pinterest, and YouTube. I’m also a detail-driven operator who enjoys turning ideas into results. From creating product photos and editing short-form videos to managing e-commerce (Etsy listings, international shipping, and customer support), I coordinate marketing projects, lead small teams, and optimize campaigns based on performance—so the business keeps growing while customers feel truly cared for.…

Liliia Tytska

I’m Liliia, a digital marketing and social media specialist based in Sweden, with 8+ years of hands-on experience growing an international handmade jewelry brand. I’ve led the brand’s marketing end-to-end—building content strategies, running Meta Ads, and managing community growth across Instagram, Facebook, TikTok, Pinterest, and YouTube. I’m also a detail-driven operator who enjoys turning ideas into results. From creating product photos and editing short-form videos to managing e-commerce (Etsy listings, international shipping, and customer support), I coordinate marketing projects, lead small teams, and optimize campaigns based on performance—so the business keeps growing while customers feel truly cared for.…

Available to hire

I’m Liliia, a digital marketing and social media specialist based in Sweden, with 8+ years of hands-on experience growing an international handmade jewelry brand. I’ve led the brand’s marketing end-to-end—building content strategies, running Meta Ads, and managing community growth across Instagram, Facebook, TikTok, Pinterest, and YouTube.

I’m also a detail-driven operator who enjoys turning ideas into results. From creating product photos and editing short-form videos to managing e-commerce (Etsy listings, international shipping, and customer support), I coordinate marketing projects, lead small teams, and optimize campaigns based on performance—so the business keeps growing while customers feel truly cared for.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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Language

Ukrainian
Fluent
Russian
Fluent
English
Intermediate
Swedish
Advanced

Work Experience

Photo Project Coordinator
January 1, 2025 - December 31, 2025
Coordinated women’s photography projects in Stockholm, Sweden. Planned photo events, communicated with photographers and clients/participants, and handled scheduling, logistics, and participant preparation before and during events. Promoted projects through social media and ensured smooth execution on the day of the shoot.
Photo Project Coordinator at Stockholm, Sweden
January 1, 2025 - December 31, 2025
Organized and coordinated photography projects for women, including planning photo events, managing schedules, and handling logistics. Communicated with photographers, clients, and participants before and during events to ensure smooth execution. Supported marketing by promoting projects through social media and coordinated participant details and timing to keep each event running efficiently.
Founder, CEO & Digital Marketing Manager at Fashion Crown Store
January 1, 2016 - January 1, 2026
Founded and managed an international handmade jewelry brand for over 8 years. Led business operations including budgets, purchasing, inventory, supplier management, production coordination, and order fulfillment. Recruited, trained, and supervised team members, delegating daily tasks and maintaining quality control and customer service standards. Managed marketing across Instagram, Facebook, TikTok, Pinterest, and YouTube, creating content to drive both awareness and sales and launching promotional campaigns. Created and optimized Meta Ads campaigns using targeting and retargeting, analyzing results to improve performance and customer acquisition. Produced photo/video content (including Reels and TikTok), edited videos, designed marketing materials in Canva, wrote product descriptions and marketing copy, organized photoshoots, and handled e-commerce operations through Etsy including product listing optimization, international shipping, and customer support.
Founder, CEO & Digital Marketing Manager at Fashion Crown Store (Lilian Beyond)
January 1, 2016 - January 1, 2026
Founded and managed an international handmade jewelry business for 8+ years, overseeing operations, budgets, purchasing, inventory, supplier coordination, production processes, and order fulfillment. Led a team by recruiting, training, delegating tasks, coordinating daily workflows, and ensuring quality control and excellent customer service. Built and executed multi-channel marketing strategy across Instagram, Facebook, TikTok, Pinterest, and YouTube, creating content focused on brand awareness and sales. Produced photo/video content and edited short-form videos for Reels and TikTok, and designed marketing materials in Canva. Managed Meta Ads campaigns (targeting, retargeting, optimization, and performance analysis) to drive acquisition and growth. Handled e-commerce operations on Etsy including listing optimization, international order processing, shipping coordination, and customer issue resolution.

Education

Teacher of Technology at University, Ukraine
January 1, 0001 - January 1, 0001
Primary School Teacher at Pedagogical College, Ukraine
January 1, 0001 - January 1, 0001
Teacher of Technology at University, Ukraine
January 11, 2030 - September 30, 2026
Primary School Teacher (Junior Specialist Degree in Primary Education) at Pedagogical College, Ukraine
January 11, 2030 - September 30, 2026
Secondary School Diploma at Ukraine
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) B–C (in progress) at Västerås, Sweden
January 11, 2030 - September 30, 2026
Qualification: Teacher of Technology at University, Ukraine
January 1, 0000 - January 1, 0000
Qualification: Primary School Teacher at Pedagogical College, Ukraine
January 1, 0000 - January 1, 0000
Secondary School Diploma at Ukraine
January 11, 2030 - September 30, 2026
Professional Training in Social Media Marketing at Completed coursework (institution not specified)
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) - B–C at Västerås, Sweden
January 11, 2030 - September 30, 2026
Teacher of Technology at Bachelor's Degree in Technology Education, University, Ukraine
January 11, 2030 - September 30, 2026
Primary School Teacher at Pedagogical College, Ukraine
January 11, 2030 - September 30, 2026
at Secondary School Diploma, Ukraine
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) B–C at Västerås, Sweden
January 11, 2030 - September 30, 2026
Teacher of Technology at University, Ukraine
January 11, 2030 - September 30, 2026
Primary School Teacher at Pedagogical College, Ukraine
January 11, 2030 - September 30, 2026
Teacher of Technology at Bachelor's Degree in Technology Education, University (Ukraine)
January 11, 2030 - September 30, 2026
Primary School Teacher at Pedagogical College (Ukraine)
January 11, 2030 - September 30, 2026
Secondary School Diploma at Secondary School (Ukraine)
January 11, 2030 - September 30, 2026
Social Media Marketing Training at Professional Training in Social Media Marketing (coursework)
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) at Västerås (Sweden)
January 11, 2030 - September 30, 2026

Qualifications

Professional Training in Social Media Marketing
January 1, 0001 - September 30, 2026
Swedish for Immigrants (SFI) - levels B–C
January 1, 0001 - September 30, 2026
Professional Training in Social Media Marketing
January 11, 2030 - September 30, 2026
Professional Training in Social Media Marketing
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) - Levels B–C
January 11, 2030 - September 30, 2026
Social Media Marketing Training (coursework)
January 11, 2030 - September 30, 2026
Social Media Marketing (professional training/coursework)
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) B–C
January 11, 2030 - September 30, 2026
Professional Training in Social Media Marketing
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) - completed B–C levels
January 11, 2030 - September 30, 2026
Professional Training in Social Media Marketing
January 11, 2030 - September 30, 2026
Swedish for Immigrants (SFI) B–C
January 11, 2030 - September 30, 2026
Bachelor's Degree in Technology Education (Teacher of Technology)
January 11, 2030 - September 30, 2026
Pedagogical College (Primary School Teacher)
January 11, 2030 - September 30, 2026

Industry Experience

Retail, Media & Entertainment, Education, Consumer Goods, Professional Services, Other