I created practice copy for different stages of a customer’s journey for Rare Beauty, including Instagram captions, ad headlines, a launch email, and a landing hero page section.
- Content Creator
- Copywriter
- Marketing Analyst
- +2
GJ
Goodness Johnson Ochanya
- Abuja (F.c.t.), Nigeria
- 1 project
I’m an entry-level copywriter trained in copywriting and building hands-on marketing copy for social media, ads, emails, and landing pages.
About
I’m an entry-level copywriter trained in copywriting and building hands-on marketing copy for social media, ads, emails, and landing pages. I enjoy researching target audiences and shaping clear, persuasive messages that match brand voice, with strong attention to grammar, clarity, and conversion-focused calls to action.
Beyond client-style projects, I also write original blog-style and long-form content on topics like productivity, current events, and lifestyle. I’m comfortable organizing content, editing for impact, and adapting tone and structure for different audiences and formats—while continually improving through courses in copywriting, content strategy, and digital marketing.
- Joined October 2026
Skills· 7
Languages
- EnglishFluent
- YorubaFluent
Industry experience
- Media & Entertainment
- Education
- Retail
- Professional Services
- Consumer Goods
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Projects · 1
Work experience
Copywriter (Independent Projects)Sep 2025 – Present · 1 yr 3 mos
Developed marketing copy for social media posts, advertising campaigns, promotional emails, and landing pages. Researched target audiences and supported brand positioning by translating campaign concepts into relevant messaging. Wrote and edited copy with emphasis on clarity, persuasion, grammar, and strong calls to action.
Copywriting Projects (Portfolio)Jan 2025 – Present · 1 yr 11 mos
Created original blog-style and long-form content covering topics including current events, productivity, and lifestyle. Built skills in research, editing, content structure, and organizing information. Practiced adapting writing style to different audiences and content formats.
Education
Certificate - Google Digital Marketing & E-commerce · Coursera2023
Google Digital Marketing & E-commerce Certificate · Coursera2023 – 2026
Google Digital Marketing & E-commerce Certificate · Coursera2023
Google Digital Marketing & E-commerce certificate · Coursera2023 – 2026
Certifications and awards· 12
Copywriting and Content Writing Courses (Udemy)2030 – 2026
Research, Editing, and Content Strategy Courses (Udemy)2030 – 2026
Google Digital Marketing & E-commerce Certificate (Coursera)2023
Copywriting and content writing courses (Udemy)2030 – 2026
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