NICOLE ALTINIS

Supported merchandising and marketing initiatives across three brands and four teams by managing multiple priorities and monthly turn-ins. Coordinated with internal teams and vendors to maintain accurate product information, track key dates, and keep marketing and digital projects on schedule. Partnered with vendors to maintain digital product information and coordinate style uploads to Macys.com for timely PDP and marketing launches. Helped develop engaging digital experiences through marketing looks and content support, tracked product updates, and followed up on outstanding items to ensure deliverables and project details stayed accurate.

Coordinated seasonal product materials, timelines, and vendor follow-up between overseas teams and NYC stakeholders to keep projects moving. Created and maintained seasonal trim lookbooks and visual materials to support internal teams and consistent brand presentation. Photographed and organized garment imagery while coordinating with vendors on trims, fabrics, and product details, and supported production readiness by creating purchase orders and organizing product information.

Created blog, social media, and campaign content while collaborating on marketing strategies to build brand presence and engagement. Produced Instagram Reels and TikToks to support social media, PR initiatives, and brand storytelling. Conducted marketing research to gather insights and information for upcoming campaigns and client strategies.