Monisha Selvaraj
I’m Monisha Selvaraj, a social media and content professional based in Paris, currently building experience across product marketing, go-to-market initiatives, and fundraising communications.
About
I’m Monisha Selvaraj, a social media and content professional based in Paris, currently building experience across product marketing, go-to-market initiatives, and fundraising communications. I enjoy turning audience and market research into clear positioning, messaging, and content that resonates whether that’s social and podcast storytelling or investor-facing updates.
In my recent roles, I’ve supported partnerships and brand activation with senior leadership, conducted competitive research across Web3, digital assets, music technology, and creator platforms, and helped drive targeted outreach for a seed fundraising effort. Alongside this, I’ve written and optimized SEO content, tracked performance through KPIs and analytics tools, and refined content strategy through continuous learning from engagement and results.
- 4 years' experience
- Joined October 2026
Skills· 3
Languages
- EnglishFluent
- FrenchIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Financial Services
Work experience
Supported go-to-market and brand activation initiatives by working with the CEO on partnerships, investor communications, and market-facing projects. Conducted market, audience, and competitive research across Web3, digital assets, music technology, and creator platforms to identify trends and positioning opportunities. Helped support a €1M seed fundraising through investor research, qualification, CRM management, and targeted outreach. Developed social, podcast, and partnership content using audience insights and Canva to communicate complex technology clearly.
Conducted market, competitor, and audience research to identify trends, customer interests, and content opportunities. Created and published 20 long-form SEO articles using keyword research, search intent, and audience insights to improve organic visibility. Monitored content KPIs and audience engagement to refine messaging, topics, and content strategy. Coordinated with marketing, SEO, and design teams to maintain consistent positioning and brand communication across content initiatives.
Performed market research and customer analysis to identify target segments and refine product positioning based on customer needs. Analyzed customer feedback and engagement patterns to identify opportunities across acquisition, onboarding, and retention. Applied customer segmentation and performance tracking to adapt messaging and engagement strategies. Improved customer onboarding by 30% and repeat customer activity by 35% through targeted segmentation, customer insights, and improved engagement.
Education
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