HAMZI SALAH

I’m a CRO specialist and Shopify developer based in Paris, France, focused on helping DTC brands convert more paid-traffic visitors into customers. I find what’s blocking conversions (from landing pages to product page details), then build the fixes end-to-end—landing pages, pre-landers, Shopify product page improvements, and structured A/B testing to prove what works.

I combine conversion strategy with pixel-precise Shopify builds, often starting from Figma and implementing custom Liquid where needed. I also use AI tools like Claude Code to move faster while keeping accuracy, and I rely on GA4, Hotjar, and Microsoft Clarity-style insights (funnel analysis + session recordings) to turn observations into prioritized test roadmaps and measurable lift.