Christopher Pratts
I’m Christopher Pratts, a research and content professional with 10 years of experience spanning content marketing, content strategy, and SEO, and more recently AI and GEO.
About
I’m Christopher Pratts, a research and content professional with 10 years of experience spanning content marketing, content strategy, and SEO, and more recently AI and GEO. I’ve supported organizations across accounting, federal government, finance, health, legal, marketing, SaaS, and technology—translating research into clear strategies, stronger messaging, and measurable organic growth.
I also bring hands-on experience evaluating and improving AI outputs, including assessing thousands of generative AI prompts and producing structured content recommendations. Whether I’m modeling content for enterprise stakeholders, optimizing for search and trust signals, or reviewing AI-generated work for accuracy and relevance, I focus on quality, usefulness, and results that teams can execute.
- 5 years' experience
- Joined October 2026
Industry experience
- Financial Services
- Government
- Healthcare
- Professional Services
- Media & Entertainment
- Software & Internet
Work experience· 7 roles
Reviewed AI-generated outputs related to brand messaging, content strategy, data, and digital marketing execution. Assessed work for correctness and alignment with campaign, acquisition, and engagement objectives as part of AI training and content evaluation.
Assisted with AI training and quality evaluation by assessing AI prompts for accuracy, errors, or inaccuracies. Evaluated AI-generated questions and multiple responses to determine whether they supported or refuted prompts. Contributed to content labeling, content moderation, data annotation, domain/subdomain evaluation, and QA review workflows.
Assigned ratings to Experimental, Factuality-based, and Severity-based AI prompts across audio, image, and short-form video, including trending and visual prompt sets. Determined whether claims were accurate, disputed, inaccurate, not present, or unsupported using AEO/E-E-A-T resources and reviewed guidance via Google Classroom tools.
Education
Certifications and awards
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