Gemma Leary

Created and published consistent short-form social media content across TikTok and other platforms. Built a TikTok audience of 7,200+ followers through original content. Developed individual videos reaching 928,000+ views and multiple videos achieving 10,000+ views. Produced content ideas across entertainment, sport, television, lifestyle and product-focused topics. Produced videos using stock footage, voiceovers, text overlays, slideshows, product-focused videos and templates, designing assets in Canva and editing in CapCut on a phone. Used AI tools to support content ideation, writing and creative development, adapted content for different platforms and formats, and created social media campaign graphics for a cat-grooming business project.

Conducted routine inspections and rigorous testing to maintain consistent product quality. Identified defects and deviations from standards and reported issues promptly to management. Captured and analyzed data, investigated customer complaints, and supported corrective actions. Updated documentation and created Standard Operating Procedures for team members. Worked closely with production teams and suppliers to maintain specifications and improve processes. Assisted with training new staff while maintaining high accuracy and compliance. Built a strong record of reliability, precision, communication and attention to detail over more than 20 years.