AE

Ali El Mghari

Available to hire

I’m Ali El Mghari, a business-minded digital marketing professional focused on helping brands grow through performance marketing and strong client communication.

About

I’m Ali El Mghari, a business-minded digital marketing professional focused on helping brands grow through performance marketing and strong client communication. With a background in social media management, content creation, and brand communication, I develop campaigns that improve online visibility and turn ideas into clear, client-friendly growth strategies.

I’ve supported Google Ads and Meta Ads initiatives and managed content across multiple platforms, including reels and stories, while using data and reporting to optimize results. I enjoy combining creative storytelling with commercial awareness—planning campaign concepts, analyzing engagement, and coordinating execution so businesses can consistently attract customers and scale online.

  • 6 years' experience
  • Joined October 2026

Languages

  • EnglishAdvanced
  • Catalan; ValencianAdvanced
  • Spanish; CastilianAdvanced
  • FrenchAdvanced
  • ArabicAdvanced

Industry experience

  • Media & Entertainment
  • Retail
  • Professional Services
  • Education
  • Other

More experts in Barcelona, Spain

Work experience· 5 roles

Social Media & Digital Marketing Manager · YU MEEJan 2026 – Present · 11 mos

Managed social media content and digital communication for a wellness/juice/coffee/lifestyle brand. Created Meta Ads campaigns to promote products, increase local visibility, and attract new customers. Produced 30+ reels and stories per month tailored for Instagram and local audiences, and analyzed engagement across 12 monthly campaigns. Helped strengthen brand consistency through storytelling, visual direction, and clear communication.

Google Ads & Meta Ads Campaign Support / Digital Marketing & Client Growth · AZURA ATLANTIC - Digital Marketing & Advertising AssistantJan 2026 – Present · 11 mos

Supported Google Ads and Meta Ads campaigns to drive visibility in the Barcelona market, reaching 15,000+ monthly impressions. Contributed to creative and digital marketing concepts that helped grow online engagement by 20%. Assisted with content planning, visual communication, and online brand presentation for an international seafood trade audience, coordinating with internal teams to align marketing communication with logistics, delivery timelines, and client needs.

Founder & Creative Marketing Lead · ZA YA / The RitualJan 2025 – Present · 1 yr 11 mos

Developed a premium event concept that attracted 500+ attendees at launch. Built brand positioning and storytelling, and planned the launch strategy for a night life and community-focused experience. Planned Google Ads and Meta Ads campaigns with a €1,500 budget to generate 4x awareness reach.

Account Management Lead / Lead Generation / Performance Marketing · NICE, FranceJan 2025 – Present · 1 yr 11 mos
Digital Marketing Consultant / Freelance Creative & Digital Marketing Assistant · FreelanceJan 2020 – Present · 6 yrs 11 mos

Education

Double Degree - Bachelor of Arts in Business Management · University of Derby2023 – 2025
Bachelor in Business Administration (Business Digital Marketing e-Commerce) · EU Business School - Barca e l o n a2019 – 2022
Baccalaureate in Science · Lycée France d'Agadir2016 – 2017

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