user1827148
I’m a digital marketing and content specialist who designs and delivers high-impact visual assets and products using Canva, with a strong focus on brand consistency, customer experience, and marketplace results.
About
I’m a digital marketing and content specialist who designs and delivers high-impact visual assets and products using Canva, with a strong focus on brand consistency, customer experience, and marketplace results. I manage social media across multiple platforms, create promotional and listing graphics, develop content plans, and use SEO and keyword strategies to improve visibility and drive sales.
From running Etsy and e-commerce operations to supporting customer enquiries and resolving issues professionally, I combine creative direction with day-to-day business management. I also enjoy researching trends and competitors, analysing performance data, and refining campaigns to help businesses grow—especially through engaging content, clear product presentation, and efficient operations.
- 24 years' experience
- Joined October 2026
Skills· 8
Languages
- EnglishAdvanced
- AfrikaansAdvanced
Industry experience
- Retail
- Financial Services
- Media & Entertainment
- Education
- Professional Services
More experts in Johannesburg, South Africa
Work experience· 6 roles
Design and develop high-quality digital products in Canva with strong emphasis on visual appeal, usability, and customer experience. Create social media content, marketing materials, promotional campaigns, product mockups, listing graphics, and branded visual assets. Develop and maintain cohesive brand identities across product collections and digital storefronts. Plan and manage multi-platform social media, including content creation, scheduling, audience engagement, and community management. Conduct market research and competitor analysis to identify trends and product opportunities. Execute Pinterest and social marketing strategies (keyword optimisation, board organisation, trend-based content) and apply SEO principles to product listings, website content, and marketing materials. Manage customer communications and support, collaborate on product development and creative direction, and analyse performance data to refine marketing and product strategies. Contribute to overall busines
Manage an Etsy store end-to-end: digital product creation in Canva, listing image and promotional graphic production, and SEO-driven listing optimisation using keyword research, category strategy, and compelling descriptions. Perform ongoing marketplace and competitor research to identify customer preferences and emerging trends. Drive traffic through Pinterest marketing with keyword-optimised pins, strategic board organisation, and trend-based content. Create promotional and social content to support launches and increase brand awareness. Handle customer enquiries, reviews, and issue resolution, monitor performance (traffic sources, engagement, sales), and coordinate ongoing product lines while maintaining consistent branding and efficient day-to-day operations.
Founded and managed a second-hand clothing business, overseeing the full online customer journey. Built and managed an e-commerce website before transitioning the store to Yaga. Managed social media presence including content creation, product promotion, audience engagement, and daily social media operations. Photograph and present products for online sale with visually compelling content. Handled customer enquiries, communication, order processing, payments, packaging, shipping, and after-sales service. Maintained product listings and managed day-to-day store operations, while developing promotional content and marketing strategies to improve visibility and customer engagement. Completed administration, customer service, marketing, fulfilment, and online operations independently.
Education
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