Tanveer Abbas
I am a Senior SEO Specialist and AI Search Strategist with more than four years of experience helping businesses improve their visibility across Google, AI Overviews, Perplexity, and ChatGPT Search.
About
I am a Senior SEO Specialist and AI Search Strategist with more than four years of experience helping businesses improve their visibility across Google, AI Overviews, Perplexity, and ChatGPT Search. I specialize in generative engine optimization, answer engine optimization, technical SEO, programmatic SEO, semantic content strategies, and structured data. I have worked across beauty, finance, fintech, catering, and travel, managing SEO initiatives for multiple client websites and turning search opportunities into measurable traffic and conversion growth.
I enjoy combining technical problem-solving with creative content strategy to build stronger digital experiences. My work includes resolving crawl and indexing issues, improving Core Web Vitals, developing topical authority maps, optimizing content for featured snippets and conversational search, and using tools such as GA4, Google Search Console, Ahrefs, SEMrush, and Screaming Frog. I am also comfortable applying AI tools and social media strategies to improve engagement, reach, and brand performance.
- 3 years' experience
- Joined October 2026
Industry experience
- Financial Services
- Travel & Hospitality
- Consumer Goods
- Software & Internet
- Professional Services
Work experience· 5 roles
Manage SEO and AI search visibility for 15 client websites across beauty, finance, catering, and fintech. Execute AEO and GEO strategies to improve brand citations in Google AI Overviews, Perplexity, and ChatGPT Search. Conduct technical audits to resolve crawl errors, indexing issues, and Core Web Vitals bottlenecks. Build topical authority maps and semantic clusters, while tracking rankings, traffic, and conversions through GA4, Google Search Console, and Ahrefs.
Implemented on-page SEO, semantic SEO, and JSON-LD structured data to improve search visibility and click-through rate. Used LLM workflows to optimize content structure for answer engines and conversational queries. Conducted competitor research and keyword gap analysis using SEMrush and Screaming Frog.
Increased social media engagement by 150% in six months through short-form video and seasonal content strategies. Tripled organic Instagram reach and directly supported travel package inquiries and bookings. Used ChatGPT, Meta AI, and Canva AI to optimize captions, hashtags, and creative distribution. Produced video campaigns that generated twice the average account reach.
Education
Certifications and awards
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