Shadab Syed

Managed a team of 2 SEO specialists across Ola Electric (SEO) and Sattva Group (SEO + GEO). Planned and executed monthly SEO action plans, led GEO strategy for AI-powered search visibility, and performed technical SEO audits coordinating fixes with development teams. Created weekly/monthly/MBR performance reports with insights and recommendations, managed client communication and stakeholder alignment, monitored rankings/traffic trends/competitors, and collaborated with content and cross-functional teams. Owned link-building and authority initiatives, ensured SEO compliance during revamps, migrations, and new page launches, and used tools like Google Analytics and Search Console for ongoing optimization.

Developed and executed data-driven SEO strategies for sustainable growth. Conducted technical audits to remove ranking barriers, optimized on-page elements such as metadata and headings, resolved crawling and indexing issues using Search Console, and improved website speed and mobile responsiveness. Implemented schema markup and rich snippets for enhanced SERP visibility, performed keyword research and competitive gap analysis, monitored analytics to refine strategies, and worked on UI/UX and customer journeys to improve engagement and conversions. Built quality backlink profiles via outreach and maintained ongoing SEO audits and performance monitoring.

Conducted keyword research and competitive analysis using SEO tools, and monitored site performance. Collaborated with content creators to develop keyword-targeted content, executed outreach for effective link-building and backlink growth, and ran regular SEO audits with actionable recommendations. Advised on SEO best practices during website redesigns and migrations in coordination with developers to preserve rankings and improve discoverability.