Vaibhav Ravindra Bharate

Owned direct full-funnel digital customer acquisition across Google Ads and LinkedIn Ads, scaling monthly lead volume while maintaining strict CPA benchmarks. Built structured weekly creative testing cycles (hooks, CTAs, video variations) and improved blended acquisition costs by 20%+. Restructured conversion tracking using Google Tag Manager and GA4 custom event tracking to reduce signal loss and ensure clean ROAS attribution via conversion taxonomy and reliable event setup. Partnered with product and sales teams to optimize landing page funnel flow through iterative multivariate testing, increasing visitor-to-consultation conversion rates.

Architected end-to-end digital go-to-market (GTM) and analytics strategy for an emerging D2C baby care brand, establishing positioning and initial acquisition funnels. Integrated full-funnel analytics stacks (GA4, GTM, Meta Pixel & Conversions API) with a focus on data hygiene before scaling paid media. Developed SEO-ready WooCommerce store setup with structured schema markup, fast page loads, and mobile-first checkout flows.

Founded and scaled a digital-first real estate brokerage platform, managing end-to-end customer acquisition funnels, digital budgets, and pipeline growth. Scaled hyper-local lead generation campaigns across Meta Ads and Google Search, delivering qualified homebuyer and investor inquiries at ~$50 CAC. Designed landing pages and automated lead capture workflows, integrating ad platforms with CRM pipelines for immediate lead qualification and shorter sales cycles. Managed unit economics and business cash flow by balancing ad spend burn with pipeline yield to sustain commercial operations.