Ritesh Sheth
I’m Ritesh Sheth, a senior creative leader with 15+ years of experience shaping brand narratives across BFSI, fintech, lifestyle, and retail.
About
I’m Ritesh Sheth, a senior creative leader with 15+ years of experience shaping brand narratives across BFSI, fintech, lifestyle, and retail. I specialize in integrated communication—bringing social, performance, retail, and on-ground touchpoints together into unified campaign systems that are clear, engaging, and built to deliver outcomes.
- 17 years' experience
- Joined November 2026
Industry experience
- Financial Services
- Media & Entertainment
- Retail
Work experience· 5 roles
Independent creative lead driving brand transformation using AI-augmented design systems and integrated storytelling. Pioneered AI-powered visual production across image, motion, and campaign ecosystems. Focused on scalable brand asset creation using hybrid human + AI workflows, accelerating concept-to-execution timelines across brand ecosystems.
Managed and mentored a creative team delivering integrated campaigns. Directed communication for Hitchki, Meril Lifesciences, Axis Bank, and DBS Bank. Led a multi-brand cluster across BFSI and lifestyle, ensuring cohesive creative direction and execution across touchpoints.
Led brand communications for BOB Credit Card, Hyderabad Airport, and Nippon Mutual Fund. Oversaw integrated digital campaigns and high-impact brand initiatives. Drove creative strategy across social, performance, and content ecosystems to strengthen brand consistency and performance.
Education
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