Ayan Halder
I’m Ayan Halder, a self-taught content writer and copywriter with 6 years of experience creating high-performing marketing content across FMCG, healthcare, and startups.
About
I’m Ayan Halder, a self-taught content writer and copywriter with 6 years of experience creating high-performing marketing content across FMCG, healthcare, and startups. I break down classic direct-response work line by line (like Gary Halbert, David Ogilvy, and Joe Sugarman) and use those insights to turn ordinary ideas into messages that sell.
I’ve written everything from social media ads and video ads to blogs, advertorials, magazine ads, and VSL scripts—always with a strategic focus on brand storytelling, identifying the smallest viable audience, and building trust through empathy-driven permission marketing. Whether it’s educating learners at an EdTech brand or supporting medical businesses with ad-focused copy, I enjoy turning research and customer intent into clear, persuasive words.
- 5 years' experience
- Joined November 2026
Industry experience
- Media & Entertainment
- Education
- Healthcare
- Consumer Goods
Work experience· 4 roles
Created marketing content for an AI-based EdTech platform, including social media copy and ads, blogs, magazine ads, and advertorials to attract learners and strengthen the brand’s online presence.
Wrote blogs, articles, social media ads, VSL scripts, and magazine ads for a media company focused on WordPress, web design, and development.
Produced social media ads and advertorials for two medical brands (Neogen Care and Neogen Life) as part of daily marketing content operations.
Education
Certifications and awards
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