Brian Toovalian
I’m Brian Toovalian, a results-driven project manager and creative leader with 16 years of experience bringing complex campaign and CGI projects to life—on time, on budget, and with an eye for details that make the…
About
I’m Brian Toovalian, a results-driven project manager and creative leader with 16 years of experience bringing complex campaign and CGI projects to life—on time, on budget, and with an eye for details that make the work stand out. I co-founded Pixlhut in 2009 and have served as in-house creative director for our CG team, guiding visual direction, animation/visual development, and lighting/composition for automotive and technology-focused storytelling.
Across my career, I’ve also built and led teams—from creating an internal CGI department at Gecko Imaging to helping establish lighting and look-development standards at Speedshape that became a benchmark for automotive CGI practices. I enjoy aligning creative vision with production realities, coordinating cross-functional teams, and delivering high-impact work such as web configurators, launch animations, and simulation experiences showcased at major events like CES.
- 26 years' experience
- Joined November 2026
Industry experience
- Media & Entertainment
- Manufacturing
- Transportation & Logistics
More experts in Farmington Hills, United States
Work experience· 4 roles
Co-founded Pixlhut in 2009 and served as an in-house creative director for the CG department. Oversaw development of Tige Boats’ rebranded build-to-order web configurator. Art directed Bendix Corporation animations and visuals for technology launches, including the iSense Brake Wear. Led a creative team building Freightliner’s virtual driving simulation experience showcased at the 2019 CES in Las Vegas. Directed lighting and composition for automotive renderings and provided team leadership, budgeting, and time management across deliverables.
Created an internal CGI department to complement an existing retouching studio. Developed CGI lighting style and standards by vehicle brand, helping ensure consistent, brand-appropriate visual quality across renderings.
Contributed to delivering photo-realistic automotive imagery, helping drive a multi-million dollar contract. Recruited as employee #5 to establish and carry forward lighting and look-development standards for vehicle renderings. Helped set automotive CGI practices at General Motors that remain in use.
Education
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