Mora Gala

Prepared production-ready mechanicals for a top-three global technology brand across multiple print formats. Managed color specifications, bleeds, overprint, and final artwork requirements, coordinating with a US-based production team while handling multiple assignments under tight deadlines.

Designed integrated marketing assets including paid advertising creatives, social media content, email campaigns, and presentation materials for multiple client accounts. Managed concurrent projects in a fast-paced agency environment, ensuring brand consistency and meeting tight deadlines.

Developed complete brand identity systems for 25+ businesses across Latin America, including cohesive visual identities, packaging, brand guidelines, digital assets, and communication materials. Created visual ecosystems for social media, advertising assets, seasonal digital campaigns, and e-commerce. Extended brand systems across digital and physical touchpoints to ensure visual consistency across campaigns and customer-facing assets. Designed responsive websites in Figma and WordPress, created page layouts and visual hierarchies, and produced digital assets aligned with brand standards. Delivered packaging design across labels, product wraps, shipping materials, and print collateral for beauty, food, retail, and lifestyle brands. Built editorial and presentation visual identities, including a large-format, digital/motion presentation for Design Trends Report (+27) at MALBA, and managed typography, layout, and print-ready artwork for books.