Available to hire
Hi, I’m Daniyal Rafiq, a detail-oriented and disciplined marketing professional passionate about digital marketing and project management. I’ve gained hands-on experience through internships and my current role as a Junior Digital Strategist, where I develop data-driven strategies and execute campaigns across various digital platforms.
I enjoy learning new tools and techniques in digital marketing and thrive in collaborative environments. I’m hardworking, adaptable, and always eager to deliver high-quality results while growing my skills in SEO, content optimization, and social media management.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Work Experience
Junior Digital Strategist at Cut n Que Media, Lahore
May 26, 2025 - PresentDeveloped and executed data-driven digital marketing strategies across Meta, Google, SEO, email, and influencer channels. Conducted market and competitor analysis to identify audience insights and inform strategic planning. Created multi-channel campaign roadmaps aligned with brand goals, driving measurable ROI and engagement. Collaborated with cross-functional teams to deliver integrated campaigns. Monitored KPIs and optimized campaigns for conversion growth. Managed content calendars and ensured brand consistency. Tested emerging platforms and tools to stay ahead of digital trends.
Junior Digital Strategist at Cut n Que Media, Lahore
May 26, 2025 - June 4, 2024Developed and executed data-driven digital marketing strategies across Meta, Google, SEO, email, and influencer channels. Conducted market and competitor analysis to identify audience insights and inform strategy. Created multi-channel campaign roadmaps aligned with brand goals, driving measurable ROI and engagement. Collaborated with cross-functional teams to deliver integrated campaigns. Monitored KPIs, analyzed performance reports, and optimized campaigns for conversion growth. Managed content calendars and ensured brand consistency. Tested emerging platforms and tools to stay ahead of digital trends.
Digital Marketing Intern at Focused Co-Working Space, Lahore
May 24, 2025 - July 15, 2025Gained experience on running campaigns on social media and Google. Managed different social media platforms. Performed daily story/post posting on Meta. Learned new creative tools for making graphics for marketing purposes.
Digital Marketing Intern at Focused Co-Working Space, Lahore
April 3, 2025 - May 24, 2025Gained experience in running campaigns on social media and Google. Managed different social media platforms and performed daily story/post postings on Meta. Learned new creative graphic tools for marketing purposes.
Digital Marketing Intern at DSD Recruitment, Lahore
March 3, 2022 - July 15, 2025Gained hands-on experience in SEO, WordPress, and digital marketing strategies. Managed multiple tasks efficiently to enhance time management skills. Developed professional communication skills through direct client interactions. Assisted in marketing campaigns, content optimization, and audience engagement strategies. Ensured high-quality deliverables meeting perfectionist standards.
Digital Marketing Intern at DSD Recruitment, Lahore
January 3, 2022 - March 3, 2022Gained hands-on experience in SEO, WordPress, and digital marketing strategies. Managed multiple tasks efficiently while enhancing time management skills. Developed professional communication skills through direct client interactions. Assisted in marketing campaigns, content optimization, and audience engagement strategies. Ensured high-quality deliverables, meeting perfectionist standards.
Education
Bachelor's at University of South Asia, Lahore
January 1, 2021 - January 1, 2021Intermediate at Superior College, Lahore
January 1, 2019 - December 31, 2021Matriculation at American Lycetuff School, Lahore
January 1, 2018 - December 31, 2019Bachelors in Business Administration at University of South Asia, Lahore
January 1, 2021 - July 15, 2025Intermediate in Computer Science at Superior College, Lahore
January 1, 2019 - December 31, 2021Matriculation at American Lycetuff School, Lahore
January 1, 2018 - December 31, 2019Qualifications
Industry Experience
Professional Services, Media & Entertainment, Software & Internet, Retail, Education
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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