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Digital Marketing Specialist with 4+ years of experience driving paid media and multi-channel campaigns across the UK, NL, and Indian markets. Proven track record in scaling B2B and B2C marketing campaigns, with a passion for executing data-driven campaign strategies that engage target audiences. Skilled in cross-functional collaboration, client relationship management, and delivering measurable campaign results for global brands including PwC UK and the British Heart Foundation.…Digital Marketing Specialist with 4+ years of experience driving paid media and multi-channel campaigns across the UK, NL, and Indian markets. Proven track record in scaling B2B and B2C marketing campaigns, with a passion for executing data-driven campaign strategies that engage target audiences. Skilled in cross-functional collaboration, client relationship management, and delivering measurable campaign results for global brands including PwC UK and the British Heart Foundation.

Meenu Premachandan

Digital Marketer, Growth Marketer, Performance Marketer, +3

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Digital Marketing Specialist with 4+ years of experience driving paid media and multi-channel campaigns across the UK, NL, and Indian markets. Proven track record in scaling B2B and B2C marketing campaigns, with a passion for executing data-driven campaign strategies that engage target audiences. Skilled in cross-functional collaboration, client relationship management, and delivering measurable campaign results for global brands including PwC UK and the British Heart Foundation.…Digital Marketing Specialist with 4+ years of experience driving paid media and multi-channel campaigns across the UK, NL, and Indian markets. Proven track record in scaling B2B and B2C marketing campaigns, with a passion for executing data-driven campaign strategies that engage target audiences. Skilled in cross-functional collaboration, client relationship management, and delivering measurable campaign results for global brands including PwC UK and the British Heart Foundation.

Available to hire

Digital Marketing Specialist with 4+ years of experience driving paid media and multi-channel campaigns across the UK, NL, and Indian markets. Proven track record in scaling B2B and B2C marketing campaigns, with a passion for executing data-driven campaign strategies that engage target audiences. Skilled in cross-functional collaboration, client relationship management, and delivering measurable campaign results for global brands including PwC UK and the British Heart Foundation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing Executive at Terra Maxima

October 1, 2024 - September 17, 2025

Built customer personas, mapped customer journey and optimized SEO and SEA campaigns, leading to 85% increase in website traffic and 40% lift in lead generation. Created marketing materials (leaflets, brochures, branded content) ensuring consistent voice across multi-channel campaigns.

Retail Assistant (Part-time) at Primark

July 1, 2025 - Present

Assisted in-store merchandising strategies and displays, supported in-store marketing and customer service.

Market Research & Sales Representative at Synup Digitals

March 20, 2020 - September 17, 2025

Conducted market research and lead generation for B2B SaaS platform targeting US market. Gained expertise in local SEO and location management solutions. Collaborated with sales & marketing teams on SEO projects for US and UK businesses. Executed marketing and email automation campaigns using CRM tools - Salesforce and HubSpot.

Digital Marketing Assistant at Resil Chemicals Pvt Ltd

July 31, 2021 - September 17, 2025

Supported digital marketing activities including planning and execution of campaigns, optimizing paid search and paid social, and coordinating with account managers.

Digital Marketing Assistant at H20 Creative

August 1, 2022 - September 17, 2025

Managed website and content on WordPress, produced 5+ monthly blog posts, and executed content strategy for a website revamp. Assisted planning and execution of paid search and paid social campaigns, coordinating timelines with account managers.

Paid Media Executive at PHD Media

March 1, 2024 - September 17, 2025

Led paid media campaigns and contributed to client-facing strategy and optimization across digital channels in the UK.