Balach Imran Khan

Marketing & Communications Manager at Flaminko Canada

Leading sports & entertainment marketing campaigns for live events, e-sport and IP activations; design and execute multi-channel campaigns, sponsorships and PR for client portfolio; drive ticketing revenue through D2C channels.

Creative & Content Manager at Banam Marketing

Digital-first 360-degree content & marketing agency leadership: client account management, brand strategy, creative direction, and multi-channel asset production; drove client brand & marketing strategy and achieved tangible results including 23% sales conversion; end-to-end campaigns, budget management (CAD 2,000,000+), and integrated marketing campaigns; creative briefs, asset creation, and managing multidisciplinary teams.

Creative & Content Manager at Banam Marketing

As Creative & Content Manager, I led creative direction and content development for global clients across digital marketing, design, and PR. I supervised 75+ music videos, commercials and digital assets, produced end-to-end campaigns, managed budgets, and maintained brand consistency. I drove a 23% sales conversion and built strong client relationships.

Marketing & Communication Consultant at GT20 Canada

Marketing strategy, execution & budget planning: developed & executed comprehensive strategies for marketing and content delivery while planning with a marketing budget of CAD 150,000 to increase seasonal ticket sales by 20% YoY; managed vendor relations, content creation, stadium/outdoor branding, and on/offline campaigns; led CRO tactics, audience segmentation and user journey analysis to boost conversions; video direction & content development; led 3 commercials and content shots; digital & social media campaigns achieving 10+ million views; partnerships & sponsorships for sponsors worth CAD 7 million; end-to-end campaign workflows and cross-functional collaboration.

Marketing & Communication Consultant at GT20 Canada

As Marketing & Communication Consultant, I developed and executed comprehensive marketing strategies with a CAD 150,000 budget aimed at increasing seasonal ticket sales by 20% YoY. I managed vendor relations, content creation, stadium/outdoor branding, and OOH/digital campaigns, and integrated CRO tactics (A/B testing, audience segmentation, and user journey analysis) to boost conversions.

Language Specialist - AI Data Annotation at Innodata

Creating & evaluating AI & LLM training data while providing linguistic expertise to train and develop AI models to help improve accuracy, fluency, coherence and/or voice for leading tech industry players; analyzing and improving grammar, syntax, and sentence structure of both expert-generated training data and AI model-generated text to ensure adherence to linguistic rules and conventions; analyzing, processing and gathering data/content of a global knowledge base used by a Virtual Agent (AI Chatbot using LLMs); using CMS to review, publish and keep content up to date efficiently.

Language Specialist - AI Data Annotation at Innodata

As Language Specialist – AI Data Annotation, I create and evaluate AI/LLM training data, applying linguistic expertise to improve model accuracy, fluency, coherence, and voice for leading tech players. I analyze grammar, syntax, and sentence structure of both expert-generated and AI-generated content to ensure conformity with linguistic rules, and I curate data for a global knowledge base used by virtual agents. I also review and publish content using CMS workflows to keep materials up to date.

Marketing & Communications Manager at GT20 Canada (Season 4)

Developed full-funnel marketing strategies for an international cricket league; increased season ticket sales YoY; managed vendor relations, stadium branding and cross-channel media activations; implemented CRO tactics and audience segmentation.

Creative & Content Marketing Manager at Banam Marketing

Directed 75+ music videos and multi-branch campaigns; built editorial calendars and cross-functional teams; delivered 2M+ reach and 20,000+ engagements; led content production and distribution.

Creative Content Specialist at Xdynamix Media Studio

Directed concept & art direction for ads, documents, and music videos; led visual content production for Amazon listings and e-commerce sites (SEO-focused); contributed to award-winning documentary production and led 55+ organic social campaigns.

Creative Content Specialist at Xdynamix Media Studio

As Creative Content Specialist, I steered concept ideation and art direction for ads, documents, and music videos; oversaw on-set production and digital content for Amazon listings and e-commerce sites; contributed to an award-winning documentary project Indus Blues and helped storyboard and post-produce multiple deliverables.

Content Marketing Specialist at Xdynamix Media Studio

Led 55+ organic and paid digital campaigns across social, email and partner channels; produced long-form content, reels, promos and assets; supported USAID/UN agencies and NGOs with narrative-driven communications.

Creative & Account Executive at TNI Communications

Marketing research, content curation, brand management, copywriting, and client briefings; managed content curation across multiple digital channels, and maintained relationships with clients on retainer lists with high satisfaction and retention.

Creative & Account Executive at TNI Communications

As Creative & Account Executive, I conducted market research and data analysis for government and education sectors; curated and managed content across channels; provided creative direction, client briefings, and account management; led multiple national campaigns, coordinated video/photo shoots, and ensured SLA-driven delivery with strong client retention (80%+).