Khushboo Thadani

Available to hire

Language

English
Fluent
German
Beginner

Work Experience

Social Media & Influencer Marketing Manager at Lancelot Productions Ltda
March 20, 2026 - Present
Led end-to-end social media and influencer marketing campaigns across fashion and entertainment brands in Berlin. Built brand collaborations with influencers, optimized audience growth across Instagram, LinkedIn, and other channels, and tracked performance to deliver measurable reach and incremental sales. Coordinated with internal teams and vendors to ensure timely delivery of assets and managed on-site brand activations to increase local visibility.
Social Media & Influencer Marketing Manager at Lancelot Productions Ltd
March 1, 2026 - Present
Planned and managed multi-platform social media content calendars to ensure consistent posting schedules, brand voice, and audience growth. Created tailored photo/video content (Reels/short-form) aligned to campaign goals and brand values. Managed daily posting, community engagement, trend monitoring, and performance optimization across platforms. Identified and coordinated with influencers for brand collaborations and end-to-end influencer campaigns (concept to reporting). Executed performance marketing initiatives including event promotions on Meta and boosting posts to increase reach and ticket/booking conversions. Liaised with venues and external partners to support offline marketing and strengthen on-ground event presence. Tracked KPIs, analyzed performance insights, and provided data-driven recommendations. Designed high-quality social assets for Instagram, TikTok, Pinterest, and Facebook; developed narrative-led content series and UGC integration. Supported paid creative executi
Marketing & Design Associate at Rimore Textile Pvt Ltd
March 1, 2024 - January 26, 2026
Worked for a sustainable fashion brand, supporting end-to-end digital and creative marketing activities. Created and managed social media and digital content assets; supported campaign tracking and performance reporting using Google Analytics and Excel. Contributed to newsletter/email graphics and ongoing brand visual consistency. Supported paid creative execution for Instagram and LinkedIn to meet growth targets.
Senior Manager - Design at Myntra Design Pvt Ltd
September 20, 2021 - January 20, 2024
Led design for a fast-fashion e-commerce brand in India. Built and managed design teams, developed end-to-end design processes, and drove cross-functional collaboration to improve product aesthetics and user experience.
Manager - Design at Shoppersstop Pvt Ltd
April 1, 2019 - September 1, 2021
Led seasonal campaign and product launch content production. Coordinated with marketing and performance teams to maintain brand consistency across campaigns, website, and paid channels. Supported influencer collaborations and localized content for digital channels. Used data-driven analytics tools to evaluate campaign performance, optimize visuals, and improve conversion rates.
Manager - Design at Shoppers Stop Pvt Ltd
April 1, 2019 - September 20, 2021
Led design for apparel retail brand across multiple product categories; oversaw design development, merchandising visuals, and collaboration with marketing to ensure visual consistency and timely delivery.
Junior Designer - Design at Reliance Retail Pvt Ltd
August 1, 2014 - March 20, 2019
Supported product design for apparel and retail lines; contributed to concept development, technical drawings, and production-ready artwork.
Creative Marketing & Digital Content Specialist
January 1, 2014 - January 1, 2019
Provided marketing and design support with focus on fashion e-commerce and retail. Built and managed digital content for campaigns, including social media content planning and influencer marketing support.

Education

Bachelor of Arts in Fashion Design at Nottingham Trent University, UK (Pearl Academy)
January 1, 2010 - January 1, 2014
MBA in Marketing Management at University of Europe for Applied Sciences, Berlin
January 1, 2024 - January 1, 2026
Master of Business Administration (MBA) in Marketing Management at University of Europe for Applied Sciences, Berlin
January 1, 2024 - January 1, 2026
Bachelor of Arts in Fashion Design at Nottingham Trent University (Pearl Academy), UK
January 1, 2010 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Software & Internet, Professional Services